Accompagnement des entreprises et marques pour optimiser leurs stratégies marketing, communication et développement durable.>Stratégie de Marque et Marketing 360°**Audit et repositionnement de marque**Élaboration de stratégies marketing globales (branding, storytelling, réseaux sociaux)>Développement Produit et Collection**Conception et gestion de collections (design, sourcing, production)**Analyse des tendances et stylisme, intégrant une approche écoresponsable>Communication et Content Creation**Production de contenus visuels et rédactionnels optimisés SEO**Gestion des réseaux sociaux et des campagnes digitales pour une communication cohérente et impactante>Gestion de Projet et Coordination**Gestion complète de projets créatifs, du concept au lancement**Développement de collaborations stratégiques et de partenariats B2B/B2C>Stratégie de Distribution B2B**Élaboration de stratégies de distribution internationale**Création de présentations pour investisseurs et partenaires

>Development of an ecofuturist fashion vision.>Creation of baby, child, and adult pieces, including product technical sheets.>Implementation of strategies for national and international expansion.>Building a circular fashion network.>Planning and anticipating future trends and sustainable innovations.>Organizing and directing photoshoots, including casting.>Managing budget and seeking funding.>Sourcing raw materials and managing costs and deadlines.>Logistic management, from production to the delivery of finished products.>Leading and engaging the network of suppliers and manufacturers.>Rigorous quality control of products and materials.>Conducting sales campaigns (BtoB / BtoC).

Luxury Women Resort Wear

Cartier Fragrances - Feminine Line & High End> Developing the 3-year strategy > Creating new products (concept, formula, packaging...)> Coordinating the 360°launch with the supporting functions and Operational Marketing> Managing the development budget> Managing an assistant product manager

Cartier Fragrances - Feminine line> Coordinating the product development > Conducting competitive studies > Preparing & participating to the annual worldwide meeting

Key player in the creation and distribution of ready-to-wear and underwear in large retailers. CODIS commercialize its products in 1300 points of sale in France. > Development of national brands > Competitive analysis > Merchandising > Developing communication tools : - catalogue BtoB (Spring/Summer 2018) - POS advertising > Monitoring of commercial and promotional operations > Plan and contribute to fashion photo shoot (spring/summer 2018 collections)

> Started and ran my own business. Managed consignment shop of my jewelry in 4 stores in France. Created a trailer to market my brand.