Kelly Coffey Email & Phone Number

Glen Ellyn, IL

Downers Grove, Illinois

• Produce content, develop communications strategy and create stewardship plans to supportcampaigns and initiatives throughout the Advocate Health Care system.
• Draft messaging, case statements and stories to promote philanthropic awareness in internal andexternal communications.
• Develop effective key messaging for diverse audiences and executive team.
• Serve as an editorial consultant for internal clients ranging from senior leaders to gift officers, andadvise on communications needs including planning, content development, writing, editing andproject management.
• Oversee coordination, drafting and production of deliverables including newsletters, e-newsletters,direct mail, web content and collateral materials across a variety of channels (digital, print, video).
• Manage social media interactions and serve as lead on the development of new Foundation website.

Hartford, Connecticut

• Served as 24/7 on-call media contact for local and national media. Pitched stories, fulfilled mediarequests, coordinated news conferences and interview opportunities, oversaw crisis communications and drafted news.
• Provided communications guidance, media trainings, and support for executive leadership andmanagement teams.
• Developed and executed communication plans, messaging and materials for associates, clinicaldepartments and pediatric specialty services.
• Drafted stakeholder communications related to topics including Electronic Health Record initiative, culture surveys, legislative funding cuts, provider contract negotiations, and hospital drills and crises.
• Supervised staff for writing, media, digital signage and communications responsibilities.
• Maintained employee intranet and social media pages, and drafted daily employee email.

Austin, Texas

• Oversaw all public relations, media relations, communications and online (web and social media)initiatives for statewide non-profit – one of the largest Special Olympics programs in the world.
• Supervised communications staff at state headquarters, and directed all communicationsand public relations efforts for 60+ staff and thousands of volunteers throughout the state.
• Led crisis communications and served as organization spokesperson.
• Coordinated and/or oversaw the branding, design, writing and printing of all materials.
• Planned and facilitated annual legislative day participation on a state and national level.
• Managed and executed special projects, including nationally recognized marketing/public awareness campaign and Texas communications for National and World Games

Champaign, Illinois

• Coordinated and drafted all external communications.
• Implemented and maintained branding strategy for consistent, quality materials and messaging.
• Designed and managed production of all printed marketing materials.
• Established working relationships with media outlets and organized publicity opportunities.

Midland, Texas

• Developed content for and oversaw execution of daily newscast.
• Utilized marketing research to develop story ideas for target audience.
• Worked with production and promotions teams to promote major events.
• Scheduled, researched, and interviewed local leaders for news stories.

Tempe, AZ