Kelly Marsicano Email & Phone Number

New York, Ny, Us

New York, Ny, Us

Englewood Cliffs, New Jersey, United States

• Assist in developing and implementing communication strategies for internal and external audiences• Successfully executed a brand-new digital newsletter for Peace Ministries’ stakeholders; continue to design and create its content on a quarterly basis• Focus on brand awareness through print and digital marketing materials• Helped launch Peace Ministries’ website and social media platforms; regularly maintain content and monitor activity• Effectively increased Peace Ministries’ exposure in Living Peace, a publication of the Sisters of St. Joseph of Peace, by writing articles centered on the organization’s core values and mission• Serve as a proofreader for Living Peace, paying close attention to grammar, spelling and accuracy • Collaborate with communications staff of the sponsored ministries, offering support with marketing, projects and events as needed• Prepare minutes of board and committee meetings• Facilitate meetings and manage multiple calendars

Caldwell, New Jersey, United States

• Research subject matter for articles as assigned• Interview faculty members and write articles for Caldwell University Magazine and caldwell.edu, promoting the accomplishments, values and mission of the institution • Collaborate with the director of news and media relations

• Oversaw editorial content for The Catholic Advocate and New Jersey Catholic, two award-winning monthly publications • Planned, developed and executed content for print, web, social media and marketing efforts on tight deadlines• Wrote feature stories reflecting unique experiences of students, teachers and everyday people to help empower and inspire readers in their own lives• Collaborated with writers, graphic designers and sales to optimize quality, on-brand content • Successfully improved the format and design of the archdiocesan newspaper and magazine• Proofread and edited copy and layout of both publications with a keen eye for writing structure, grammar, spelling and stylistic standards using AP style• Supervised a small production team, setting goals to improve best practices• Took photos and videos of people and events for placement in both publications and on social• Implemented editorial meetings, enhancing overall quality of the publications and increasingreadership and interest over a two-year period

• Prepared and distributed press releases to media representatives to publicize the archdiocese’s activities and messages• Executed the archdiocese’s social media strategy on Facebook, Twitter and Instagram• Successfully doubled the number of Twitter followers in one year• Served as project manager for the redesign of the archdiocesan website, resulting in cohesive branding and improved accessibility; collaborated with all internal departments to create consistent messaging; trained groups on content management system• Served as contributing writer for New Jersey Catholic• Disseminated daily electronic newsletter to internal staff and peers • Utilized and monitored online measurement platforms, such as Google Analytics and Facebook Insights, and provided statistical reports

• Participated in the planning, development and editorial process of daily news coverage• Supervised a team of writers and producers by communicating direction and workflow• Proofread and edited material adhering to AP style• Provided clients of public relations professionals on-air spots within NY1 feature segments • Edited video and sound for on-air and the web using Dalet News Suite • Maintained working relationships with statewide sister stations to cover news• Mentored writers on how to improve their skills• Tasked daily with keeping news on the air for 10 hours, including live and breaking news coverage• Served as fill-in Executive Producer on weekends and evenings

• Member of the team that launched the station and contributed startup ideas and strategies• Maintained and updated the company’s website using a content management system• Helped organize the overall workflow timetable, which improved productivity • Enhanced the company’s image through community events, such as parades and the State Fair• Coordinated and planned special events, such as election coverage• Supervised weekend staff and operations• Participated in manager and ethics training courses

• Wrote and prepared scripts, headlines and teases• Trained new employees on newsroom software• Edited video using Vortex 200• Promoted from Associate Producer