I believe in the power of developing clear, compelling, and actionable marketing and PR campaigns to drive business results. As a strategic communications director at Hynes Communications, I bring over 10 years of PR and marketing experience to build successful outcomes for business organizations. I collaborate with clients both proactively and reactively to develop multi-channel communication programs from print to social media. These communication strategies not only spread the good word about the important work our clients are doing, but they also drive measurable business results to their organization. Examples of how I’ve delivered a strong ROI for my clients include: • Secured feature story in several regional and national news outlets including Good Morning America, exceeding media placement goals for human services clients. • Transformed customer engagement by an average of 160% in two years for a B2C company by a refreshed email marketing campaign. • Authored press release for a healthcare client, which was circulated in over 38 national and local media outlets and featured in “Business Week.”• Created media pitch for a client event which resulted in on-air stories on several of Boston's major TV news outlets in addition to a feature story on WCVB-TV's "Chronicle". Specialties: Public Relations, Media pitches, Media advisories, Press releases, Digital marketing, Website content, Email Marketing, Advertising, and Business-connector.