Kelly Riddle

Kelly Riddle Email and Phone Number

Chief Executive Officer @ The CannaJo!nt
Oak Ridge, NC, US
Kelly Riddle's Location
Oak Ridge, North Carolina, United States, United States
Kelly Riddle's Contact Details
About Kelly Riddle

Kelly Riddle is a Chief Executive Officer at The CannaJo!nt. They possess expertise in email marketing, creative direction, advertising, graphic design, social media marketing and 32 more skills. Colleagues describe them as "It is rare to cross paths with a talent such as Kelly. She is one of the most creative and motivating professionals I have had the pleasure of working alongside. She never ceases until the work is complete and it will be better than you expect. She is very meticulous and detailed in her design portfolio. Firsthand, I was able to see Kelly lead a Marketing team and the collaboration and team work she instilled in the group was amazing. She leads by example. Any employer that she works for now or in the future will be lucky to have her onboard.", "Kelly brought years of brand development, innovative and fresh marketing strategies, and an enthusiastic spirit to Kindermusik International. She assembled a team of strong talent to help execute her vision for taking our outreach efforts in a new direction. Modernizing an established company with deep roots isn't an easy task but Kelly was up for the challenge. She did a great job of driving change will managing interpersonal relationships within our company and our close-knit team of independent educators. She created new avenues for brand exposure that will lead to a stronger presence generating more revenue opportunities. Kelly was a pleasure to work with!", and "Kelly and her team created marketing copy and communications for the product launches I managed, making them eye catching and fun while conveying solid research content and value add to the customers. She was easy to work with, quickly understood what I wanted, and delivered as she committed. I would gladly work with her again knowing I would see amazing marketing materials and website copy."

Kelly Riddle's Current Company Details
The CannaJo!nt

The Cannajo!Nt

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Chief Executive Officer
Oak Ridge, NC, US
Kelly Riddle Work Experience Details
  • The Cannajo!Nt
    Chief Executive Officer
    The Cannajo!Nt
    Oak Ridge, Nc, Us
  • Emerald
    Marketing Director, Content & Sales
    Emerald May 2024 - Present
    New York, Ny, Us
  • Emerald
    Director Of Content Marketing
    Emerald Jan 2022 - May 2024
    New York, Ny, Us
  • Mjbiz™
    Director Of Content Marketing
    Mjbiz™ Apr 2021 - Present
    Lakewood, Colorado, Us
    Strategy and execution of content marketing campaigns, industry newsletters, social media and branding for international business media and events company.> Launched content-focused lead generation tactics which produced 20% YOY growth in new leads, netting on average 2,500+ new subscribers every month.> Grew YouTube subscribers by 199% in 2023 and increased organic video views by 245%.> Generated more than 53K new subscription sign ups for industry newsletters in 2023.> Designed re-engagement campaign that resulted in 19.4% increase in retention.> Revamped social media content strategy, resulting in 68% YOY increase in social reach and 189% YOY growth in engagement.> Lead a collaborative team of content marketing strategists, marketing automation specialists, social marketing managers and data analysts.
  • Kindermusik® International
    Sr. Director, Global Brand Marketing & Communications
    Kindermusik® International Oct 2018 - Feb 2021
    Greensboro, North Carolina, Us
    Responsible for B2B, B2C and B2E marketing, brand strategy, and corporate communications, for multi-faceted company serving music studio owners, school systems, and families around the world. > Established lead generation and nurturing campaigns that accelerated channel growth.> Spearheaded business model overhaul to reach next-generation consumers and launched new app, reaching 28K downloads in first quarter.> Directed collaborative co-branding initiatives with Disney Junior and Amazon Prime Video.> Navigated COVID-19 budget cuts by generating and nurturing more than 10K new organic leads, producing viral social campaigns, and creating content to promote positivity, maintain customer loyalty, and sustain company through changing landscape.> Led a collaborative team of videographers, photographers, content marketing strategists, and social and digital marketing managers.
  • Tanger Outlets
    Director Of Creative Services
    Tanger Outlets Dec 2012 - Oct 2018
    Greensboro, North Carolina, Us
    Responsible for brand management and creative direction across all consumer touch points for 44 shopping centers in 22 U.S. states and Canada.> Directed strategy, communication and execution with multiple agencies and vendors as well as hands-on leadership of creative professionals.> Established and maintained brand identity, communications and consumer experience for retail, special events, grand openings, tradeshows, and onsite interactive experiences> Increased traffic, average spend and customer retention by developing engaging cross-platform campaigns, and incentive/loyalty programs, based on consumer insights> Managed design and execution of successful co-branding campaigns with partners including People, InStyle, Southern Living, Real Simple, StyleWatch, Oprah, The Food Network, HGTV, The Property Brothers, Fixer Upper, Nascar, Nike, Under Armour, Gap, Yankee Candle, Banana Republic, J.Crew, DVF, Coach, Polo Ralph Lauren, and more.
  • Hatch, Inc.
    Creative & Communications Manager
    Hatch, Inc. Nov 2009 - Dec 2012
    Winston-Salem, Nc, Us
    Tasked with overhauling educational technology company branding, positioning Hatch as the leader in development of early learning edtech for school systems, which resulted in 15% increase in annual revenue. > Led marketing strategy with focus on customer engagement and loyalty.> Directed creative campaigns, e-commerce, social media, trade exhibitions, lead nurturing and direct mail, including budget, product and CRM management> Inspirational leader of agency partners and in-house team of graphic artists, photographers, developers, content writers, brand strategists and event managers.> Managed partner campaign with ABC’s Extreme Makeover: Home Edition to renovate The Lighthouse School, a Memphis-area preschool which was devastated by floods
  • Goplay Advertising
    President & Chief Marketing Officer
    Goplay Advertising Dec 2004 - Aug 2009
    Oversaw business strategy and creative direction of brand marketing campaigns for regional and national companies, including production and circulation of two monthly statewide magazines. • Maintained client and business relations from presentation through implementation of marketing concepts• Led a diverse team of designers, photographers, content writers, and brand strategists• Managed clients including Hudson News, R&R Diamonds (NYC Diamond District), Towne Jewelers, J.P. Looney’s, Burke Street Pizza, Personal Touch Medspa, Magnolia Construction, UNC-Greensboro, Riverun Film Festival, Leonard Ryden Burr, Coldwell Bankers Realtors, Cabinet Creations, Advanced Laser, Nitsa’s, and more
  • Latitude Magazine
    Creative & Editorial Director / Publisher
    Latitude Magazine Sep 2006 - May 2009
  • Mcleese Marketing
    Art Director
    Mcleese Marketing Apr 2003 - Nov 2004
    Developed marketing strategies, branded materials, and media campaigns for dozens of retailers and corporations• Managed content writing, editing, and graphic design of consumer and corporate communications materials for Hanesbrands, Sara Lee, Wachovia, BB&T, and more• Created interactive digital experiences, special events, signage, Web and print materials, plan-o-grams, point-of-purchase displays, and more
  • Dennis Publishing
    Production Manager
    Dennis Publishing 2001 - 2003
    London, London, Gb
    Managed advertising, circulation, marketing, and editorial departments to administer publication of 4 national magazine titles: Maxim, Stuff, Blender, and The Week. >Oversaw all details of production including multimillion dollar budget, vendor relations, and partner advertising campaigns> Collaborated with internal teams to concept and design promotional materials and special events with major international brands
  • The Marietta Times
    Reporter / Page Editor
    The Marietta Times 2001 - 2002
  • Athens News
    Graphic Designer
    Athens News 2000 - 2001

Kelly Riddle Skills

Email Marketing Creative Direction Advertising Graphic Design Social Media Marketing Marketing Marketing Strategy Art Direction Social Media Logo Design Marketing Communications Event Management Web Design Copywriting Adobe Creative Suite Brand Development Online Advertising Indesign Online Marketing Magazines Direct Marketing Photoshop Team Management Illustrator Management Video Editing Copy Editing Experiential Events Microsoft Word Seo Wordpress Brainstorm Facilitation Facilitators E Commerce Facilitation Adobe Photoshop Search Engine Optimization

Kelly Riddle Education Details

  • Ohio University
    Ohio University
    Journalism & Visual Communications
  • Dale Carnegie Training
    Dale Carnegie Training
    Certificate Of Leadership & Business Management

Frequently Asked Questions about Kelly Riddle

What company does Kelly Riddle work for?

Kelly Riddle works for The Cannajo!nt

What is Kelly Riddle's role at the current company?

Kelly Riddle's current role is Chief Executive Officer.

What is Kelly Riddle's email address?

Kelly Riddle's email address is ke****@****ily.com

What is Kelly Riddle's direct phone number?

Kelly Riddle's direct phone number is +141937*****

What schools did Kelly Riddle attend?

Kelly Riddle attended Ohio University, Dale Carnegie Training.

What skills is Kelly Riddle known for?

Kelly Riddle has skills like Email Marketing, Creative Direction, Advertising, Graphic Design, Social Media Marketing, Marketing, Marketing Strategy, Art Direction, Social Media, Logo Design, Marketing Communications, Event Management.

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