We work with passionate people to build beautiful brands. We help you pinpoint your target market, spotlight your specialty, and establish your business as an industry leader.No matter what stage your brand is at now, we will help you create the vision of where you are headed and give you the tools and resources to get there. We can work with you to launch, grow, or pivot your brand to create a thriving business that supports your values through thoughtful brand… Show more We work with passionate people to build beautiful brands. We help you pinpoint your target market, spotlight your specialty, and establish your business as an industry leader.No matter what stage your brand is at now, we will help you create the vision of where you are headed and give you the tools and resources to get there. We can work with you to launch, grow, or pivot your brand to create a thriving business that supports your values through thoughtful brand strategy, defining a unique brand identity, smart web + print design, and bankable sales strategies. Show less

Develop strategies and tactics to build the professional spa and salon department from the ground up to drive new account acquisition, including introductory programs, loyalty programs, trade show development, and strategic partnerships. Execute strategic plans to achieve sales targets and expand the professional distribution network. Build and maintain strong, long-lasting customer relationships.

Drive strategies and tactics aimed at delivering sustainable and profitable growth for key accounts (SalonCentric, Sephora, Ulta)Achieve channel and brand fiscal sales goals by working with retailers to set sales targets, track performance, and address business needs. Oversee the business planning process, including forecasting systems, allocations, and weekly/monthly sales analysis reporting.

Create and activate detailed marketing initiatives to maximize sell-in and sell-through for new and existing products across all professional distribution channels (CosmoProf, SalonCentric, and Independent Distribution in the US and Canada.)Lead national projects and initiatives involving complex work streams and cross-functional collaboration. Manage strategic digital marketing plans including crm campaigns, advertising, social media, and influencer activations… Show more Create and activate detailed marketing initiatives to maximize sell-in and sell-through for new and existing products across all professional distribution channels (CosmoProf, SalonCentric, and Independent Distribution in the US and Canada.)Lead national projects and initiatives involving complex work streams and cross-functional collaboration. Manage strategic digital marketing plans including crm campaigns, advertising, social media, and influencer activations. Research, define, and convert strategic top salon accounts to drive revenue and establish ghd as a premium brand in key territories. Show less

Develop and execute sales and marketing strategies for top retailers, distribution partners, and direct accounts in the US. Develop and execute strategic marketing programs, including bi-monthly promotions, client loyalty programs, catalogs, sampling, displays, promotional materials, and gwp.Implement marketing strategy, including launch plans and promotional calendar while controlling costs and maintaining strict budget requirements.