Marketing Coordinator
CurrentOversee daily operations within the Marketing and Business Development department, focusing on marketing technologies, budget management, and departmental organization and communication.Assist teams with CRM, ERM, email marketing platforms, and marketing intranet, offering guidance and support on their use and capabilities.Contribute to marketing budget planning and monitoring, manage marketing invoices and sponsorships.Create and maintain instructional materials for marketing technology, lead firm-wide training sessions, and enhance processes.Regularly evaluate marketing technology platforms, ensuring functionality, upgrades, and data integrity.Maintain data records including contacts, activities, and events, complying with privacy regulations (CASL, GDPR, CCPA).Update attorney contact lists, improve targeted marketing distribution lists, and manage subscription and preference update emails.Facilitate organization and communication efforts within the marketing department.