Kellyn Mcmullan Email and Phone Number
Kellyn Mcmullan's Location
New York, New York, United States, United States
Kellyn Mcmullan's Contact Details
Kellyn Mcmullan work email
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Kellyn Mcmullan personal email
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Kellyn Mcmullan phone numbers
About Kellyn Mcmullan
Leading social media at Loving Tan, my focus is on enriching community engagement and bolstering brand presence across multiple platforms. With a tactical approach, we've developed campaigns that resonate with our audience, evidenced by measurable growth in key performance indicators.The entrepreneurial journey of founding a six-figure content creation business underpins my expertise in content creation and social media analytics.
Kellyn Mcmullan's Current Company Details
Kellyn Mcmullan Work Experience Details
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Social Media ManagerLoving Tan Aug 2024 - PresentBrisbane, Qld, Au• Lead social media strategy for Loving Tan, managing organic channels and community engagement on TikTok, Instagram, Facebook, YouTube, and Pinterest.• Develop and execute content strategy, driving brand awareness and engagement through creative and innovative campaigns.• Analyze weekly and monthly analytics to optimize social media marketing strategy and drive KPI growth.
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Founder And CeoKellyn Melon Inc Jan 2019 - Present• Established a six-figure business specializing in social media marketing and digital content creation.• Managed Instagram and TikTok accounts for brands like Love Wellness and Lifeway Kefir, creating content and copywriting captions.• Founded KellynMelonShop, an online store selling customized Microsoft OneNote templates for professionals to organize their personal and career life.
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Ugc Content Creator / Social Media Influencer / Social Media Video EditorSelf-Employed May 2016 - Present• Utilize skills in photography, videography, and editing to create content such as Instagram photos/Reels, TikTok videos, Pinterest pins, podcast episodes, etc. • Build an audience of over 190,000 across all personal social media platforms. • Collaborate and create content for brands such as Microsoft, Macy's, Samsonite, Honda, etc.• Work as a Macy's Style Crew 2022, 2023, and 2024 creator to create content promoting Macy's sales, present to Macy's employees on social media tips, travel to model in photoshoots, and attend Macy's events.
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Senior Social StrategistLove Wellness Feb 2024 - Sep 2024New York, New York, Us• Conceptualize, strategize, create, edit, and post content on Love Wellness and Lo Bosworth social media channels such as Instagram, TikTok, and YouTube.• Collaborate with the Paid Digital Team to strategize social media ads. Strategize, film, edit, and produce several video content pieces for social media ads across Meta (Facebook + Instagram) and TikTok. • Identify trending, engaging and educational video content across TikTok, YouTube, and Instagram. • Report on analytics and KPI on a weekly and monthly basis, providing recommendations to constantly pivot social media marketing strategy.STATS (OCT 2022 - JUNE 2024): Love Wellness Social Accounts: 1.11k TikToks + 719 Instagrams• 📈 13k new Instagram followers / 5% growth rate• 🚀 63k new TikTok followers / 245% growth rate• 👀 10.6M Impressions on Instagram / 58M TikTok Video ViewsLo Bosworth Social Accounts: 521 TiKToks + 258 Instagrams• 📈 39k new Instagram followers / 5% growth rate• 🚀 165k new TikTok followers / 207% growth rate👀 36M Impressions on Instagram / 103M TikTok Video Views -
Social Media StrategistLove Wellness Oct 2022 - Feb 2024New York, New York, Us• Conceptualize, create and edit content on Love Wellness and Lo Bosworth social media channels, with a focus on the TikTok accounts.• Collaborate with the Paid Digital Team to strategize social media ads. Strategize, film, edit, and produce all video content for social media ads across Meta (Facebook + Instagram) and TikTok. • Identify trending, engaging and educational video content across TikTok, YouTube, and Instagram. • Report on analytics and KPI on a weekly and monthly basis, providing recommendations to constantly pivot social media marketing strategy.• Identify needs for UGC content and work with Community Manager to source creators and influencers, provide a creative brief, and approve creator content. STATS: • Increased followers on TikTok by 56,619 (+217%) since start date • Increased average views/reach on TikTok to 96,870 (+188%) January-June 2023 vs. 2022 • Increased average TikTok engagement to 2.48% (+171%) January-June 2023 vs. 2022
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Marketing ConsultantIndependent Apr 2022 - Oct 2022Freelance with start-ups based in NYC to help them launch their pop-up immersive experiences. Wonderland Dreams:• Curate list of influencers to partner with and personally invite over 400 influential people to Opening Week events. • Own the design and sourcing of Wonderland Dreams retail merchandise. Sourced items such as custom umbrellas, flags, totes, apparel, and more. • Leverage knowledge of social media platforms and provide strategies to launch - reaching 20,000+ followers on Instagram. • Create content, provide copywriting, and manage the Wonderland Dreams, Alexa Meade Art, and Rose Wine Mansion social media accounts. Museum of Women / Love You Like a Sistr:• Own the design and sourcing of MW retail and partner with women-owned brands to feature in the space. • Manage relationships with influencers and source the influencer/PR media kits. • Assist with content creation and social media project management.• Collaborate on experiential pop-up events; work cross-functionally with the on site operations team to create Instagrammable moments that customers will value and remember. • Leverage knowledge of social media platforms and provide data driven recommendations to the Director of Marketing.
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Assistant Buyer Ii - Young Men'S BottomsRoss Stores, Inc. Nov 2021 - Apr 2022Dublin, Ca, Us• Managed shipping amongst all vendors which resulted in a +20% beat to plan and 99% net growth during week one of our peak Holiday season. • Owned the Basic Denim and White Denim classes and managed the OTB, vendor relations, assortments, planning sales, etc. within each class. • Collaborated with internal counterparts such as Planning and other Merchants to discuss selling, findings, opportunities, and potential problems. -
Assistant Buyer Ii - Young Men'S CollectionsRoss Stores, Inc. Sep 2020 - Dec 2021Dublin, Ca, Us• Shopped the market for trends and proposed testing matching sets, which lead to $10+ million of sales across the company. • Analyzed business and used data to generate merchandise recommendations including test styles, best sellers, reorder styles, styles we should cancel, etc.• Supported Buyer in preparation of key business meetings (i.e. vendor appointments, style-outs, assortment planning).
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Assistant Buyer I - Young Men'S CollectionsRoss Stores, Inc. Nov 2018 - Sep 2020Dublin, Ca, Us• Demonstrated product knowledge as a result of competitive shopping, shopping Ross Stores, and the market.• Ensured timely delivery of merchandise through communication with Buyer, merchant teams, and external vendors.• Supported Buyers in preparation of key business meetings (i.e. vendor appointments, style-outs, assortment planning).
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Assistant Buyer - AccessoriesFollett Jun 2018 - Nov 2018Westchester, Illinois, Us• Communicated with vendors continually regarding products, pricing, and terms • Analyzed sales using reporting tools as needed for assortment and vendor reviews to support merchandise strategy• Built assortments of products including hats, backpacks, and shoes -
Live Sales CoordinatorUniversity Tees Jan 2016 - Jun 2018Cleveland, Ohio, Us• Collaborate with student organizations to draft custom apparel orders• Engage in phone, Internet, and face-to-face communications to secure orders with clients to create $241,000 of lifetime sales• Utilize social media to promote nationwide orders and conduct on-campus marketing -
Buying InternFollett May 2017 - Aug 2017Westchester, Illinois, Us• Launched new apparel and gift items from vendors such as Alex and Ani, Build-A-Bear, and Yeti in some of Follett's 1,200 stores• Attended vendor meetings and planned the Spring 2018 line assortment• Organized samples, assisted with planograms, and maintained product SKU's
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Resident AssistantBall State University Aug 2016 - May 2017Muncie, In, Us• Created a positive living environment through intentional interactions, meetings, and activities• Developed student centered programs to provide social, education, diversity, health, and growth opportunities -
Style SpecialistCharming Charlie May 2015 - Dec 2016Houston, Texas, Us• Secured exceptional customer experiences to customers by creating a memorable shopping experience• Designed aesthetically pleasing displays that met store's visual standards -
Social Media Marketing InternNava New York May 2016 - Aug 2016New York, New York, Us• Managed several social media platforms and conducted market research• Developed an effective social media rebranding strategy -
Noyer Front Desk StaffBall State University Aug 2015 - May 2016Muncie, In, Us• Assist residents with laundry, mail, and renting equipment• Complete administrative tasks such as make copies and count a cash drawer• Provide customer service to anyone who walks into the hall
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CashierDairy Queen Dec 2012 - Jul 2015Bloomington, Minnesota, Us• Initiate and complete customer transactions quickly and accurately.• Work as a team member to guarantee good customer service.
Kellyn Mcmullan Skills
Social Media
Fashion
Apparel
Customer Service
Microsoft Office
Blogging
Styling
Marketing
Leadership
Goal Oriented
Philanthropy
Social Networking
Fashion Shows
Fundraising
Teamwork
Sewing
Microsoft Excel
Retail Math
Kellyn Mcmullan Education Details
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Ball State UniversityFashion Merchandising -
Kaneland High School
Frequently Asked Questions about Kellyn Mcmullan
What company does Kellyn Mcmullan work for?
Kellyn Mcmullan works for Loving Tan
What is Kellyn Mcmullan's role at the current company?
Kellyn Mcmullan's current role is Social Media Manager | Social Media Strategist | Content Creator.
What is Kellyn Mcmullan's email address?
Kellyn Mcmullan's email address is ke****@****ros.com
What is Kellyn Mcmullan's direct phone number?
Kellyn Mcmullan's direct phone number is +163036*****
What schools did Kellyn Mcmullan attend?
Kellyn Mcmullan attended Ball State University, Kaneland High School.
What are some of Kellyn Mcmullan's interests?
Kellyn Mcmullan has interest in Football, Collecting Antiques, Exercise, Home Improvement, Reading, Arts And Culture, Gourmet Cooking, Sports, The Arts, Hockey.
What skills is Kellyn Mcmullan known for?
Kellyn Mcmullan has skills like Social Media, Fashion, Apparel, Customer Service, Microsoft Office, Blogging, Styling, Marketing, Leadership, Goal Oriented, Philanthropy, Social Networking.
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