Kelly (Dacks) Northey Email & Phone Number

Toronto, Ontario, Canada

Key contributor to launching new products from the application process, package and label submission, sample submission pricing and distribution within provinces and stores. Collaboratively work with national leaders by analyzing and interpreting sales data and generating reports using Last Call Analytics and LCBO Sale of Data.Successfully contributed the transition and set-up of the Non-alc portfolio in Liquor Boards and Grocery channels.Manage competitive pricing tracker to analyze elasticity and price fluctuations.Collaborate with Regional Key Account Managers managing price changes, program applications and new product launches.Collaborate with Finance on monthly accruals.Effectively manage PO creation and timely submission of invoices.Effectively developed weekly inventory report for ON team utilizing SWIG (Bottlitix) data and Gap Report for using LCBO SOD.Contributing member of the Diversity, Equity, Inclusion and Mental Wellness global team.

Toronto, Canada Area

Improved leaders’ decision making by analyzing sales data which comprised collection of data, generation of reports, analysis and interpretation of data.Developed presentations related to business priorities and objectives for senior leaders.Collaborated with Human Resources and Information Technology to facilitate onboarding of 30 new members of the Recreational Sales Team across the country.Acted as primary lead for executing 2 successful signature national conferences which included scheduling, planning and communication with over 300 guests and presenters.Successfully coordinated numerous provincial, Eastern & Western, national and leadership team meetings which included sourcing a variety of venues, travel and meal planning, offsite adventures and team building activities.

Worked directly with Provincial Director in managing Ontario budget.Built trusted relationships with the Provincial Manager, Director of Operations and Commercial Analyst by providing evaluation and critical feedback on program performance using data analysis, store level observations and Territory Managers’ opinions and interpretations.Enhanced customer relations by analyzing inventory levels with the LCBO and Brown Forman; proposed solutions to avoid potential out of stock situations.Participated in the planning of all retail activity for the fiscal with the Provincial Sales Manager, Director of Operations and Commercial Analyst to meet Fiscal targets to ensure and deliver both Brand strategies and customer goals.Managed specialty products, one-time buys and seasonal options for Ontario and Manitoba which included the application and product submissions, pricing, compliance with labels and packaging.Analyzed reports in Salesforce and other internal and external data sources to provide the highest quality of information to the Provincial Team.Analyzed sales team realignment within the province using statistical data pulled from both internal and external resources to highlight areas of high-volume sales and category concentration.Acted as the primary contact with the Liquor Control Board of Ontario and to ensure the timely submission of marketing programs, price changes, retail tastings and new listing applications including required samples and all printed material.Managed the Ontario and Manitoba budgets to ensure Fiscal budget and plan were met.Initiated and developed Distribution and GAP reports from LCBO data for the Territory Managers to provide tools integral to increase their territory sales.Produced quarterly presentations for Senior Leadership Team, Provincial Sales Director and Sales Team outlining gains/losses, key sales drivers, competitive and comparative data.

Reported to the VP Sales and was main contact for the sales team, consumers and clients.Managed consignment program which included placing purchase orders with the LCBO, maintaining stock levels, placing orders for sales team and managing accounts payable/receivable for the program.Coordinated meetings, trade shows and product launches.Produced point of sale items and managed POS inventory for sales reps.Tracked purchase orders and weekly inventory levels.

Customer service liaison communicating with the various departments within the organization on behalf of the retail customers.Work with the inventory team to ensure inventory is available to meet customer forecasted needs and allocate inventory according to these requirements.Address any inventory issues with the inventory planners and communicate these issues to the sales department and the customer.Continue to learn and build excellent relationships and rapport with the internal team, which includes Customer Service, Sales, Marketing, Inventory, Warehouse, IT and Finance as well as our Retail Customers.

Responsible for online registration and preparation of documentation, tools, correspondence for meetings and tradeshows.Produced reports and any tools needed to increase sales in the reps territoriesSuccessfully developed and maintained chain brand reports.Maintained and distributed branded point of sale inventory to sales reps.