Kelly O'Mara Email & Phone Number

Toronto, Ontario, Ca

In my current role, I get to lead an amazing globally distributed team to oversee the full sales and campaign life cycle with our client partners. Through strategic growth and building lasting relationships with client partners, we’ve consistently delivered year over year results that have exceeded our targets. Some of my key accomplishments: • Designed the global product, positioning and pricing strategy for Wattpad’s advertising portfolio.• Led widescale influencer programs globally. • Architected the launch strategy for growth of business in Asia, including roadmap for partnering with creators and pricing. • Hired and trained global sales teams in Canada, USA, UK, Turkey, Singapore and the Philippines, and grew the Account Management team 500% over 5 years.• Implemented new onboarding program for all department hires, including 30-60-90-day plans, performance reviews and team charter.• Spearheaded company-wide employee engagement initiatives, including mat leave programs, re-engagements strategies, and company-wide team building events.

Toronto, Ontario, Ca

Toronto, Ontario, Ca

After their acquisition of Rec Room Agency, I joined Entrinsic to lead team in design and execution of experiential events for some of Canada’s most prominent brands. My clients included Google, RBC, Travelocity and Sobeys. Some of my key accomplishments: • Championed the creative ideation and execution of RBC’s sponsorship of Ottawa Bluesfest.• Cultivated a robust influencer portfolio from various demographics, including culinary, mom & kids, and youth segments, to support campaigns for client partners.

Toronto, Ontario, Ca

In my role with Rec Room Agency, I provided strategic counsel and creative execution to a select portfolio of clients within the kids & families space. Our clients included the ROM, AGO, Old Navy, McCain Foods Canada and Gap Kids. Some of my key accomplishments: • Planned and executed experiential Family Day activations for the Art Gallery of Ontario, the ROM and Old Navy and Gap Kids stores across Canada. Led the hiring and training of over 100 staff to execute these massive street team activations. • Launched multiple start-up apps for TorStar Digital including Wagjag, Shopcatch, Jaunt.• Delivered new website, products and social presence for McCain Foods Canada as their Social AOR. • Developed the first ever Kids Festival for the Toronto International Film Festival.

Toronto, Ontario, Ca

I founded one of the premier floral brands in downtown Toronto, developing overall branding, site build, marketing strategy and go-to market plans. Some of my key accomplishments: • Pioneered the use of social media marketing tactics and new technologies to establish industry leading POS and CRM systems. • Oversaw leasehold improvements at one of Canada’s top retail locations.

Strategic Marketing - Social Media, Marketing, Public Relations, Html, Xhtml, Css

Master Of Arts, History

Bachelor Of Arts, History, Religion And Culture