Channel Marketing Manager
Région De Paris , France
Withings is a French Start-up, leader in the connected health market, founded in 2008. In 2016, Withings has been acquired by Nokia Technologies. - Building-up Withings’ Channel Marketing team- In charge of all strategic & global topics for Europe, ROW, Japan & China- Definition of Channel Marketing strategy and budget - 2016-2017: in charge of WW brand transition from Withings to Nokia: product & POS switch, define and create new display catalog and new online product pages, adapt all assets to Nokia’s guidelines, demo products production, new training tools,..- Responsible for the WW brand transition budget - Follow-up all operational projects leaded by the Channel Marketing Specialists with EMEA & APAC retailers such as: Amazon, John Lewis, Dixons, Saturn, MediaMarkt, FNAC, Darty, JD, Yodobashi,.. - Example of key projects: display, training, trade shows, online & offline campaign, exlusive products launch with retailers, Xmas, NYNY, Back to School campaigns,..