Kelly Renick Email & Phone Number

Altadena, Ca, Us

Irvine, California, Us

Branding companies, establishing content guidelines, developing email campaigns, creating consistent content across all platforms.

San Francisco, California, Us

Collaborated with designers, researchers, product managers, and engineers to create brand-informed UX content guidelines and begin implementing new copy across all products.

San Francisco, Ca, Us

- Created UX Content Guidelines- Worked with research and product managers to identify user dropoff points and created intuitive solutions and consistent content strategies that built trust with customers and provided value to the business.

Oxford, Oh, Us

Instructed Composition and Rhetoric courses to undergraduate students while pursuing an MFA in creative nonfiction writing. This role enhanced my research, presentation, and writing abilities while cultivating effective teaching skills to guide others in the art of writing.

Emeryville, California, Us

Developed and executed site, social media, email, and marketing copy for monthly campaigns.

Washington, D.C., Us

-Created and enforced brand guidelines across marketing and UX copy-Revamped entire existing email campaign

San Francisco, California, Us

- Collaborated with designers, researchers, product managers and engineers to create delightful and clear experiences for users.- Partnered with our internal Brand Studio to maintain a cohesive narrative and unified voice throughout marketing and product.- Created processes that helped other departments understand how to partner with and request work from product copy.

Atlanta, Ga, Us

- Lead product and marketing content development for 3 distinct products, ranging from the company’s leading experimental beta product to its most trafficked website with 7.5 million monthly visitors. - Strategize copy for all product features, landing pages, app store descriptions, email acquisition and retention campaigns, and guerilla marketing campaigns. - Optimized email drip campaign targeting new users, increasing retention and ultimately conversion rate (core KPI) by 12%, the companies most successful email campaign to date. - Reduced user acquisition cost of beta product by 65% by writing content for direct mail, landing page, and marketing materials to transition from outbound sales to inbound marketing program.

San Clemente, Ca, Us

-Oversaw content planning and developed site maps for website (re)design-Conducted SEO research and identified primary/secondary keywords for web content-Wrote content for websites, email marketing campaigns, PPC advertising, press releases, etc.

Us

-Managed social media accounts for 19 individual brands to promote traffic and build customer relationships through Facebook, Twitter, Google+, LinkedIn, Pinterest, and Stumbleupon. -Use of Google Analytics to monitor progress and create social media/SEO experiments.-Brand development and creation of brand voice.