Kelly Paul Email & Phone Number

High Point, NC

Using a blend of strategic vision and hands-on execution, I increase efficiency and maximize the impact of marketing initiatives that drive growth for clients and New Path Digital. Responsibilities:-Develop and implement processes, systems, and tools to support marketing initiatives- Lead cross-functional team to execute marketing campaigns- Manage.

Greensboro, North Carolina, United States

As a senior member of UNC Greensboro’s Division of Online Learning (DOL), I worked collaboratively within the DOL and across campus to lead a marketing team in achieving organizational, marketing, business development, and creative services goals. To accomplish this I:- Contributed to strategic planning, policy-setting, budget management, and.

Greensboro/Winston-Salem, North Carolina Area

Lead a team of Marketing Project Managers and the development and implementation of integrated traditional and digital marketing campaigns to positively impact enrollment in online degree programs for a public, doctoral-granting institution. Marketing strategies and tactics include traditional – direct mail, out-of-home, radio, TV; inbound – social media.

Whitsett, NC And Green Bay, WI

Guide the development, organization and implementation of all marketing, client retention, new business development strategies and tactics, and internal communications for a comprehensive higher education consulting firm. Develop and maintain strategic marketing plan and tactical implementation including marketing research, conference organization, client.

Triangle And Triad, NC

• Serve as primary marketing resource for all lines of business for a large, regional financial services institution.
• Oversee the development and implementation of region level marketing and communications plans.
• Serve as Public Relations representative for region. Prepare media releases, respond to media inquiries, and coordinate interviews to support sales and public relations needs.
• Develop and deliver more than 20 marketing and client development events annually to affect acquisition and retention.
• Evaluate requests for sponsorships and donations to community organizations via strategic selection process.
• Manage regional request and awards process for company's charitable foundation.

Elon, NC

• Established office-wide policies and procedures for donor acknowledgement letters and stewardship.
• Implemented Datatel database training sessions for staff of 25 based on best practices and facilitated cross training.
• Managed and trained student workers each semester for specific data and word-processing support duties.
• Assisted in planning and managing university donor recognition events such as the annual Scholarship Awards luncheon and Convocations.
• Coordinated database training and donor relations.
• Led training sessions at Datatel’s national and regional user group conferences.

Salt Lake City, UT And Boise, ID

• Administered Institutional Trust Plans and managed the Section 125 Plan Department.
• Designed and delivered 401(k) and Section 125 Enrollment Education seminars across Idaho, Nevada, and Utah for bank’s Trust clients.
• Prepared documents, tax statements and distributions for administered 401(k), Section 125 Cafeteria Plan, Charitable Remainder and Lead Trusts.
• Managed and relocated Section 125 administration office from Boise, Idaho to Salt Lake City, Utah. Included Boise office staff reduction, hiring staff for Salt Lake City office, training new employees and implementing.
• Reduced Cafeteria Plan claim turn-around time from 7 days to 24 hours.

Bachelor Of Science, Communications, Public Relations

Graduate Certificate, Technology And Communication, School Of Journalism And Mass Communication