Kelly Sweeney

Kelly Sweeney Email and Phone Number

Passionate legal marketing technology expert. Skilled at developing strategies that leverage innovation and technology to enhance the client experience. @ Wiggin and Dana LLP
Kelly Sweeney's Location
Greater Hartford, United States, United States
Kelly Sweeney's Contact Details

Kelly Sweeney work email

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About Kelly Sweeney

Experienced with implementing and refining digital marketing and communication strategies from social media to websites and beyond. Committed to meeting client objectives and dedicated to the enhancement of professional relationships. Proud to be analytical and technical but with a strong creative side. Enthusiastic about strategizing emerging projects concurrent with the execution of day-to-day trench work. Advantageous leader and devoted mentor. Creations come from experience—the varied nature of my career growth and personal experiences give me a naturally diverse approach to project completion/solution finding. Contact me if you are interested in leveraging technology (AI, integration, automation) to build business development strategies, marketing stack management, project documentation/rollouts, website rollouts and update management, understanding how to leverage email marketing/e-marketing, tracking and/or reporting Google analytics (including social listening), video/design/brand management, team building/collaboration and mentorship, internal communication campaigns, or any type of innovation concept with current of past technology elements. Additionally, as a "Civic Minded—Community Friend," please reach out if you wish to connect regarding the City of Middletown, Connecticut, political issues, or leadership considerations. [Engagement does not constitute endorsement]

Kelly Sweeney's Current Company Details
Wiggin and Dana LLP

Wiggin And Dana Llp

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Passionate legal marketing technology expert. Skilled at developing strategies that leverage innovation and technology to enhance the client experience.
Kelly Sweeney Work Experience Details
  • Wiggin And Dana Llp
    Marketing Technology Senior Manager
    Wiggin And Dana Llp Jan 2023 - Present
    New Haven, Ct, Us
    Responsible for the strategy and management of the Firm’s marketing technology infrastructure. Key aspects include evaluating and developing the martech stack, enhancing the CRM database (ContactEase), project management of a large-scale CRM implementation (Intapp Deal Cloud), developing the experience management platform (Pitchly and BOARD), directing the digital marketing strategy, education of AI tools, improving the SEO program and reporting website (and blog) analytics, leading best-practices for the Firm’s email marketing platform, and supporting webinar content. Management of vendors, consultants, and junior-level staff as a key component for technology initiatives. In addition to the success areas listed above, day-to-day efforts include the on-going maintenance and development of the properties: www.wiggin.com ; www.wigginx.com ; www.privatewealthinsights.com ; and www.supremecourtupdate.com.
  • Robinson+Cole
    Marketing Technology Manager
    Robinson+Cole Oct 2017 - Jan 2023
    Hartford, Connecticut, Us
    -Oversight for team technology and events training; supervision of Digital Marketing Coordinator, marketing intern, and business center graphics support staff-Manage vendor relationships, major sponsorship efforts, and outsourced opportunities-Responsible for organizing contact outreach and outlining data storage guidelines, adhering to 2018 EU data regulations (GDPR)-Successfully completed multiple website enhancement projects (primary vendor contact), including those related to privacy (CCPA and CPRA) and compliance-Manager for CRM overhaul and clean-up; continued integration with upgrade and training teams -Primary editor for Data Privacy + Cybersecurity Insider (weekly) and Health Law Diagnosis (monthly) newsletters-Key adviser for email marketing platform and analytics reporting-Producer for client webinars, including CLE accredited presentations-Provide communication leadership with insight on blog, video, and social media developmentIn addition to my summary list, this role includes content management on www.rc.com and assistance with content on ten practice specific blogs (directory: https://www.rc.com/blog-directory.cfm), as well as the complete development of the subsidiary website www.ctgrg-rc.com.
  • Robinson+Cole
    Business Development And Marketing Specialist
    Robinson+Cole Aug 2015 - Oct 2017
    Hartford, Connecticut, Us
    Working closely with lawyer groups and administrative professionals is my dedication. As a Development specialist I utilized my strengths with technology and knowledge of leveraging relationships to build a portfolio of RFP wins and strategic ideas. My most notable takeaway from this role, is the awareness that once you gain a new client, you must continue to nurture that relationship to build referrals. This means updating content, reaching out digitally, and staying in touch when in-person opportunities present themselves. -Principal organizer for round table groups including the Manufacturing Law Group (MLG), the Manufacturing Executives Dinner, Data Privacy and Cybersecurity team events (CISO), and Women Innovating Now (#WIN) -Identified as a key leader for business development efforts with a variety of professional practices -Event management, collaboration with industry leaders, and knowledge reporting*Internal transition to technology focused role
  • Clientsfirst Consulting
    Client Manager
    Clientsfirst Consulting Feb 2015 - Aug 2015
    Atlanta, Ga, Us
    -Manage groups of remote Data Stewards, responsible for the client databases of AmLaw 50 firms-Led major CRM database conversion for an AmLaw 10 firm, including management of a team of dedicated Data Stewards-Responsible for participating in marketing team strategy calls and interfacing with key decision makers
  • Shipman & Goodwin Llp
    Marketing Coordinator
    Shipman & Goodwin Llp 2011 - 2015
    Hartford, Connecticut, Us
    -Provide practice support for events, sponsorships, content management, and communication campaigns-Firm resource for promotional items and client materials-Established firm social media presence on Facebook, Twitter, and LinkedIn, reporting results monthly to the management committee-Lead for CRM roll-out, documentation, and training-Responsible for analytics reporting and integration-Primary editor for website content, including purchase of permission for reprint-Tester and contributor for website roll-out and enhancementsIn addition to my summary list, this role included content management of website and social media at following pages:Facebook: https://www.facebook.com/shipmangoodwinLinkedIn: https://www.linkedin.com/company/shipman-&-goodwin-llpTwitter: https://twitter.com/ShipmanGoodwinWebsite: www.shipmangoodwin.com
  • Day Pitney Llp
    Marketing Data Steward/Marketing Technology Specialist
    Day Pitney Llp 2005 - 2011
    New York, Ny, Us
    -Served as CRM Administrator; responsible for all aspects of strategy, integration, training, and customization (Project lead for post-merger integration of two legacy CRM databases)-Key contact for all email marketing campaigns and distribution-Adviser to marketing management for new technology initiatives-Primary contact for competitive intelligence reporting -Tester and contributor for multiple website enhancement projectsIn addition to my summary list, this role includes content management of website: www.daypitney.com*Internally promoted from role as Records Center Assistant (2004-2005)
  • Day Pitney Llp
    Records Center Assistant
    Day Pitney Llp 2004 - 2005
    New York, Ny, Us
    f/k/a Day Berry & Howard LLPInternal transition to Marketing department.
  • Various Overlapping Customer Service Positions
    Customer Service
    Various Overlapping Customer Service Positions 1999 - 2004
    I've worked several different customer service positions and experienced many levels of integrated customer support. My past employers include Children's Hospital Boston, Yale University, Lime Rock Park and several others. My experience was established while working multiple jobs at the same time. The customer service world has added many skills to my resume including but not limited to: management (15 others), language skills (Spanish), high volume call center, voice over, security, operating as key-holder, cash handling, reception coverage, banquet staffing, and operating as a Director's assistant. Additionally these positions overlapped with my college curriculum and the need to keep a minimum 3.0 GPA to maintain my scholarship.
  • Office Of The Attorney General Of The Commonwealth Of Massachusetts
    Mediator, Insurance Fraud Division
    Office Of The Attorney General Of The Commonwealth Of Massachusetts Jan 2003 - May 2003
    -Accepted into a graduate level Internship based on scholarship and work experience-Successfully mediated 3 cases in 4 months (Real Estate Insurance)

Kelly Sweeney Skills

Email Marketing Marketing Social Media Marketing Microsoft Office Crm Digital Marketing Blogging Crm Integration Legal Marketing Online Research Technology Integration Microsoft Crm Continuing Legal Education Technology Management Internal Marketing Newsletter Production Microsoft Dynamics Mail Merge Instructor Led Training Hands On Training Content Managed Websites Development Of Promotional Materials

Kelly Sweeney Education Details

  • Central Connecticut State University
    Central Connecticut State University
    Communication
  • Emmanuel College (Boston)
    Emmanuel College (Boston)
    Political Science/Liberal Arts

Frequently Asked Questions about Kelly Sweeney

What company does Kelly Sweeney work for?

Kelly Sweeney works for Wiggin And Dana Llp

What is Kelly Sweeney's role at the current company?

Kelly Sweeney's current role is Passionate legal marketing technology expert. Skilled at developing strategies that leverage innovation and technology to enhance the client experience..

What is Kelly Sweeney's email address?

Kelly Sweeney's email address is ksweeney@rc.com

What is Kelly Sweeney's direct phone number?

Kelly Sweeney's direct phone number is +186027*****

What schools did Kelly Sweeney attend?

Kelly Sweeney attended Central Connecticut State University, Emmanuel College (Boston).

What skills is Kelly Sweeney known for?

Kelly Sweeney has skills like Email Marketing, Marketing, Social Media Marketing, Microsoft Office, Crm, Digital Marketing, Blogging, Crm Integration, Legal Marketing, Online Research, Technology Integration, Microsoft Crm.

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