Kelly Zeissner Email & Phone Number

Oakland, California, United States

Leading operational excellence and product development for the world's first 100% Regenerative Organic Certified coffee company!

Oakland, Ca

* Rebranded company: new logo, website, packaging, etc. establishing new overall image.* Personally designed company 5 lb wholesale packaging, POS material and business cards.* Developed, branded, and marketed new retail, wholesale, and private label lines.* Implemented new marketing plan; coordinated with rest of sales team and DSD drivers.* Attained CCOF organic certification for the company.* Increased sales by $250,000 through the acquisition of large accounts and development of a retail and private label line.* Fulfill role of company president in all cases of his absence.

* Developed and implemented new warehouse operations plan. * Continued to oversee specialty programs, website, marketing, branding and events.* Fulfilled role of company president in all cases of his absence.* Oversaw the daily operations of a 7 person office, and 10 person warehouse.

* Continued to perform the same functions performed as Account/ Program Manager and Events Coordinator.* Oversaw the development and roll out of C-Store program.* Took on management of all non-DSD and distributor accounts.

* Developed a Private Label Coffee Program from the ground up and brought in two out of the top five highest grossing accounts for the company.* Designed new company website and developed and maintained monthly e-newsletter. * Managed website and web store.* Coordinated sponsored promotional events, trade shows and donations. * Oversaw branding (i.e. became the branding enforcer as well as developed an overall brand identity).* Designed company business cards, point of sale and promotional material.* Assisted in the development and promotion of new products.* Oversaw gift basket and office coffee program.* Maintained strong customer and vendor relationships.

* Worked with distributors and brokers to manage and maintain accounts.* Created project specific calendars as well as coordinated all project materials and reports on project goals.* Supported sales staff in achieving potential customers and sales, and identified new business opportunities.* Handled all customer relations issues; i.e. resolved customer/vendor related service complaints, equipment trouble shooting, quality control concerns, internet order troubleshooting.* Maintained internal customer/client database for company reference and correspondence.* Created purchase orders, invoices, and monitored customer accounts for timely payments.* Assisted in coordinating our end of sponsored promotional events and trade shows.* Hired and trained new employees.

* Corresponded with clients, artists, consultants and curators.* Prepared invoices, press releases, loans, consignment agreements and artist slide and presentation folders and oversaw inventory.* Prepared artist packets for consultants, public commissions and exhibition proposals.* Coordinated artist dinners, gallery openings, annual gallery functions and assisted with preparation of International Art EXPO Chicago 2002 & 2003.* Responsibilities included renting the gallery for weddings, receptions, and corporate functions, working with clients and their caterers, event coordinators, florists and rental companies to insure successful events.* Arranged and designed gallery rental packet.* Supervised the gallery during all functions.

Ba, Art History And Studio Art, Minor In Psychology

Activities and Societies: Johnston College

High School