Kelsey identifies, writes, designs, films, and shares success stories that highlight district programs and student, staff, and district achievements. She is responsible for content on district websites and social media channels to communicate district news, programs, services, events, surveys, and achievements.Kelsey maintains brand standards, creating guidelines, templates, and other resources to support branded communication that aligns with the district’s values and strategic plans… Show more Kelsey identifies, writes, designs, films, and shares success stories that highlight district programs and student, staff, and district achievements. She is responsible for content on district websites and social media channels to communicate district news, programs, services, events, surveys, and achievements.Kelsey maintains brand standards, creating guidelines, templates, and other resources to support branded communication that aligns with the district’s values and strategic plans. And assists in the development and execution of internal and external strategic communications plans, marketing plans, and campaigns. Kelsey creates risk management strategies and provides support for their implementation. Kelsey also provides support with local and national media inquiries.Helps organize, host, and photograph forums, workshops, meetings, ceremonies, milestone celebrations, and other student and public engagement events. Show less

Kelsey operated as VHF's in-house graphic designer and senior communications officer. Using programs like Adobe Illustrator, Adobe Lightroom, Adobe Rush, and Canva, Kelsey elevated VHF's profile in the community through digital and print mediums including advertisements, direct mail packages, newsletters, and other collateral.Kelsey managed VHF's email marketing program, writing, designing, and delivering strategic email marketing campaigns and ad hoc initiatives. Kelsey also managed… Show more Kelsey operated as VHF's in-house graphic designer and senior communications officer. Using programs like Adobe Illustrator, Adobe Lightroom, Adobe Rush, and Canva, Kelsey elevated VHF's profile in the community through digital and print mediums including advertisements, direct mail packages, newsletters, and other collateral.Kelsey managed VHF's email marketing program, writing, designing, and delivering strategic email marketing campaigns and ad hoc initiatives. Kelsey also managed and produced VHF's analytics program, creating frequent reports and recommendations based on this data to enhance external communications.Kelsey project managed many multi-channel marketing and communications initiatives and engaged patients, donors, and health care workers to tell their authentic stories. Kelsey oversaw different project streams like social media, website design and content, and large independent special events. Show less

Kelsey worked in a team of coordinators, graphic designers, and communications specialists to develop and implement marketing and communication plans to ensure program goals are realized and to provide effective promotion and public relations for BC Transit and its local government partners.She developed and monitored marketing budgets for various transit systems while seeking funding and sustainable partnerships for joint promotions and new marketing program concepts. Kelsey interacted… Show more Kelsey worked in a team of coordinators, graphic designers, and communications specialists to develop and implement marketing and communication plans to ensure program goals are realized and to provide effective promotion and public relations for BC Transit and its local government partners.She developed and monitored marketing budgets for various transit systems while seeking funding and sustainable partnerships for joint promotions and new marketing program concepts. Kelsey interacted regularly with elected officials, ministry and municipal staff and media sales representatives and delivered presentations to Transit Committees, Mayors, Councils and business members.She planed and delivered specific marketing programs and initiatives such as public consultations, special events, advertising campaigns, co-promotions, and school presentations. She sourced, wrote, and edited materials (ad copy, tariff notices, website copy, internal newsletters, brochures, etc.) and coordinated their placement and promotional mediums. Show less

Kelsey coordinated the planning and execution of various types of events. She coordinated logistics, sourced and assisted with venue contracts, created digital marketing promotions, created and tracked invitations and attendees, coordinated event materials and supplies, booked speakers, managed food, beverage, and A/V needs, and created debrief reports.Utilized a SAP-based CRM system on a regular basis to help manage contact distribution lists for events and other campaigns. Supported… Show more Kelsey coordinated the planning and execution of various types of events. She coordinated logistics, sourced and assisted with venue contracts, created digital marketing promotions, created and tracked invitations and attendees, coordinated event materials and supplies, booked speakers, managed food, beverage, and A/V needs, and created debrief reports.Utilized a SAP-based CRM system on a regular basis to help manage contact distribution lists for events and other campaigns. Supported the key account teams with industry and company updates, analysis, and CRM database updates/mining. Worked with Marketing Managers and Graphic Designers to gather materials necessary to develop and produce presentations, fact sheets and other marketing collateral, as required. Show less

Supported the Recruitment Team by coordinating interviews across Western Canada, scheduling phone and in-person interviews, maintaining recruiters’ calendars, and tracking interviews in the Applicant Tracking System, Njoyn.Assisted in the offer process by posting open positions on industry job boards, responding to candidate questions, administering background checks, conducting reference checks for shortlisted applicants, preparing offer letters and details, and organizing orientation… Show more Supported the Recruitment Team by coordinating interviews across Western Canada, scheduling phone and in-person interviews, maintaining recruiters’ calendars, and tracking interviews in the Applicant Tracking System, Njoyn.Assisted in the offer process by posting open positions on industry job boards, responding to candidate questions, administering background checks, conducting reference checks for shortlisted applicants, preparing offer letters and details, and organizing orientation dates. Participated in the development and improvement of recruitment processes and update corresponding Job Aids/Co-op manuals.During this opportunity Kelsey was also responsible for managing a team of 8 to organize and coordinate the CGI nation-wide Corporate Social Responsibility Initiative for 2017. She was the BC Region leader for the initiative and launched the campaign at the April Town Hall. The initiative helped support Stephen's Backpack's Society by raising money and collecting backpack items for children in need. Show less

Managed the development of an internal project by planning, researching, and writing an internal proposal to be approved by the President of Babcock Canada Inc. and the Vice President of Submarines. A future business case will support an unsolicited proposal to the Department of National Defence which has the ability to drastically increase the company's support and refit capabilities by moving part of the company's value chain from the UK back into Canada.Developed a 50-page… Show more Managed the development of an internal project by planning, researching, and writing an internal proposal to be approved by the President of Babcock Canada Inc. and the Vice President of Submarines. A future business case will support an unsolicited proposal to the Department of National Defence which has the ability to drastically increase the company's support and refit capabilities by moving part of the company's value chain from the UK back into Canada.Developed a 50-page introductory publication to be distributed to new Canadian hires as well as seconded employees from the UK. Assisted program and project managers in daily administrative and project management tasks such as planning, scheduling, budgeting, costing etc. Show less

Created promotional material that was approved by the President of Babcock Canada Inc. Recorded minutes for technical meetings. Revised a Health and Safety brochure and delivered multiple Health and Safety Presentations to the Combat Systems Integration Group.Worked closely with the Systems Integration Manager and External Communications Project Manager and developed interactive and intuitive Excel workbooks including Action Logs, Change Registers, and Verification Matrices. Trusted… Show more Created promotional material that was approved by the President of Babcock Canada Inc. Recorded minutes for technical meetings. Revised a Health and Safety brochure and delivered multiple Health and Safety Presentations to the Combat Systems Integration Group.Worked closely with the Systems Integration Manager and External Communications Project Manager and developed interactive and intuitive Excel workbooks including Action Logs, Change Registers, and Verification Matrices. Trusted with copy editing and formatting proposals and reports. Show less