•Provided strategic guidance to wedding businesses on customer journey optimization, improving conversion rates, and enhancing sales processes.•Developed SEO-optimized content, focusing on high-end clientele, driving brand awareness, and generating qualified leads that convert into bookings for luxury weddings and events.•Created and executed sales-driven social media strategies to attract couples and event planners, boosting direct inquiries.•Managed wedding and event vendor profiles on top platforms like WeddingWire and The Knot, optimizing content to increase visibility, drive direct sales inquiries, and convert leads into booked events.•Launched targeted email marketing campaigns with compelling calls-to-action to nurture leads and convert them into confirmed bookings for luxury wedding and catering services.

•Cultivated and maintained relationships with clients and vendors, consistently soliciting new business, securing a significant number of repeat clients, and fostering long-term partnerships to drive sales and event success.•Initiated the development of new banquet food & beverage menus, collaborating with the culinary team to create unique offerings, including itemization, pricing, and infusing the 'Exactly Like Nothing Else' concept that distinguished the property from competitors.•Drove marketing initiatives, increasing social media following by 432% in 11 months, leading to higher visibility and direct sales inquiries.•Managed budget for catering operations, overseeing Profit & Loss in ProfitSage daily, ensuring profitability across all catered events.•Led and developed a team of 3 managers (Catering Sales Manager, Conference Services Manager, and Event Manager), ensuring smooth coordination and execution of catering events while maintaining high team performance and client satisfaction.

• Served as the primary contact and decision-maker for the management of a large estate owned by the founders of a Fortune 500 company, ensuring top-tier service and attention to detail in all aspects of property and event management.•Directed and supervised a team of over 20 staff members, overseeing everything from property maintenance to interior and exterior design updates, ensuring the estate met the highest standards of safety, cleanliness, and client satisfaction.•Coordinated property rehabilitation following hurricane damage, including the recruitment and management of contractor teams, ensuring timely and efficient restoration and minimal disruption to estate operations.

•Exhibited exceptional interpersonal skills to embody Walt Disney’s Four Key Basics—safety, courtesy, show, and efficiency—while engaging with an average of 800 guests daily, ensuring a memorable and positive experience for visitors.•Selected to represent The Walt Disney Company at the Secret of The Wings World Movie Premiere in New York, NY, showcasing strong brand representation, communication skills, and the ability to engage with high-profile events.

•Led marketing and event efforts as Assistant Event Lead for the 28th Annual Black and White Gala, helping to raise over $700,000 in total revenue, contributing to significant fundraising and brand visibility for the organization.•Drove revenue growth for the annual O-Town MacDown event, implementing strategic initiatives that resulted in an 85% increase in event revenue, showcasing strong sales and event management skills.•Collaborated with cross-functional teams to execute large-scale fundraising events, ensuring seamless coordination between departments and the successful delivery of high-impact events.

• Selected to launch and lead the Itinerary Planning Branch in celebration of the company’s 30th anniversary, overseeing the re-launch of the Guest Services sector and streamlining the planning process for enhanced guest experiences.•Partnered with over 100 wish-granting foundations worldwide to plan and execute an average of 765 trips per month, managing all logistics, including transportation, lodging, and special events, ensuring seamless execution and client satisfaction.•Developed and implemented a guest outreach communication strategy, improving response rates by 52% in less than three weeks, demonstrating a strong ability to engage clients and improve service delivery.

• Served as the primary point of contact for an average of 600 guests per week, delivering exceptional customer service and ensuring a positive first impression for all visitors.•Documented reservations in detail, including guest contact information, special requests, trip excursions, and theme park ticketing, ensuring a personalized and seamless experience for every guest.•Facilitated and presented the Orientation Presentation, a 45-minute session that educated guests on special offerings and provided a thorough understanding of their trip, ensuring clarity and enhancing guest satisfaction.

•Assisted the Design Director with the layout and design of the Silent Auction for the 27th Annual Black and White Gala, showcasing over 100 auction items, contributing to the event's aesthetic and fundraising success.•Managed and supervised nearly 100 volunteers during the signature event week, coordinating tasks, ensuring smooth event preparations, and overseeing day-of responsibilities to guarantee a successful event.

•Developed and launched the original Activities Department during the reopening of a renovated resort, creating engaging programs that enhanced guest experiences and contributed to the hotel’s revenue streams.•Recruited, managed, and trained a team of 4 Activities Coordinators and Pool Staff, ensuring smooth operations and high guest satisfaction through effective leadership and team development.•Served as the primary liaison between the Activities team, upper management, and other departments, ensuring seamless communication and collaboration to support the overall success of resort operations.

• Managed and coordinated an average of 15 contractual agreements per week, overseeing event logistics and ensuring seamless execution of both small and large-scale events.• Arranged accommodations for a wide variety of events, including intimate dinners, parties, weddings, and large buyouts, ensuring each event met client expectations and hotel standards.•Collaborated with the sales and catering teams to ensure all client needs were met, contributing to client satisfaction and repeat business.

• Selected as Lead Student for the NBA All-Star Jam Session event organization, taking on a key leadership role in coordinating event logistics and ensuring the successful execution.• Served as the primary point of contact between the event team and the Advising Professor, facilitating communication, managing timelines, and ensuring all event details were aligned with objectives.