Kelsey Nelson Email & Phone Number

Columbus, Ohio, United States

I spent a decade working within full-service, advertising and PR agencies in the Midwest and Southeast before launching Friday Night PR. At FNPR, we help brands build out their communication strategies, integrate their mix and execute PR and social media campaigns. We help you stop talking about yourself so other people can do it for. Let's talk! Clients: Milliken Textiles, Westex: A Milliken Brand, Gerber Childrenswear, Visit Beaufort, SC, Milliken Chemical, FAN EXPO Cleveland

Greenville, South Carolina, United States

- Served as lead strategist across a variety of agency accounts. - Oversaw strategy, planning and execution of PR, social media and influencer campaigns. - Refreshed + provided strategic oversight on marketing + social media audits. - Began development of creative strategy core service offering, defining purpose + positioning. - Assisted with agency new business proposals and pitches. - Served as account lead, managing budgets, day-to-day campaign tactics, reporting and client communication. Clients: Jeni's Splendid Ice Creams, Big Lots, Nationwide Insurance, Fox in the Snow Cafe and Rise Brands

Greenville, South Carolina Area

Greenville, South Carolina Area

- Led agency's social influence department, including all PR and social media services. - Assisted with agency new business opportunities and served as subject matter expert for PR and social media executions. - Managed a team of community managers and content creators working across a variety of social media platforms for multiple national and regional brands.- Developed and managed strategic communication plans, social media campaigns, press materials and media relations opportunities.- Sat on executive leadership team to provide counsel on overall agency health and business growth.Clients included: Phenix Flooring, Microban, Kamado Joe, Vacmaster, Greater Beaufort and Port Royal Convention and Visitors Bureau, Le Creuset, CaroMont Health, Chaddock Furniture Workroom, SmileNV, Reynolds Lake Oconee

Greenville, South Carolina Area

- Managed a team of community managers who worked across multiple national brands. - Worked collaboratively with strategy, creative, account and analytics teams and produced strategy-driven and goal-focused digital and social content.- Identified processes to seamlessly collaborate with creative and account teams. - Participated in and collaborated with the business development team on new business opportunities.

Greenville, South Carolina

- Managed creative and community for national CPG brand, Califia Farms. - Developed, researched and implemented strategic social campaigns.- Managed social influencer and brand ambassador program.- Implemented and monitored daily social media activities across all platforms. - Interacted with our community on a daily basis on a variety of channels, including Instagram, Snapchat, Facebook, Twitter and the Califia Farms blog. - Previously managed creative development and community for Verizon Wireless Small Business platforms (including Facebook, Twitter and LinkedIn)

Cleveland/Akron, Ohio Area

- Managed multiple national and regional consumer account teams as primary client contact and consult; actively participated in new business and expansion opportunities.- Developed various media materials and handled proactive and reactive media relations efforts. - Developed national blogger and digital influencer campaigns. - Coordinated media tours, blogger events and media meet-and-greets for CPG clients. - Integrated traditional public relations practices with digital and social media efforts.Clients included: Mead, Five Star, Trapper Keeper, KeyBank, The Great Lakes Science Center, Cleveland Browns, AT-A-GLANCE, The Gathering Place

Cleveland/Akron, Ohio Area

- Managed account teams and provided client service support for Mead/Five Star/Trapper Keeper, Kichler Lighting, The Gathering Place, West Side Market and the Cleveland Browns. - Wrote and edited press releases and other communication collateral.- Handled media relations (proactive and reactive).- Maintained social media accounts.- Participated in new business research, planning and proposals.

Cleveland, Ohio

- Provided client service support- Wrote and edited press materials- Developed and maintained media lists, make media calls and conduct media follow-ups- Managed clip reports- Participated in new business research and brainstorming sessions

Cleveland/Akron, Ohio Area

- Assisted in client and new business research - Developed and maintain media lists and contact profiles- Provided support on communication collateral, events and social media development - Reported on media relations efforts.