Marketing Director, Mobile Solutions
CurrentI provide vision and direction on go-to-market strategies for two high-growth SaaS apps: Invoice Simple and Joist. Serving as team lead, I supervise and coach the marketing team responsible for bringing our campaigns to life. Accountable for campaigns to deliver lead generation, nurture engagement, and sales revenue goals. I partner closely with company leaders to evaluate funnel performance and opportunities for improvement. Leveraging a deep understanding of our ideal customers and where our products meet the market's needs.