Kelsie Barnes Email & Phone Number

Atlanta, GA, US

• Oversee event logistics, CRM, marketing campaigns, and content development according to the diverse needs of guests
• Manage internal processes and communication between multiple teams including: Creative, Marketing, Publishing, Hospitality, Events, and Facilities, to execute large-scale projects and live events with high standards of.
• Collaborate in developing art, content, and marketing strategy, providing attention to detail and quality assurance
• Develop and implement marketing strategy and calendar for all channels including: Email, Social Media, Print, Billboards, and Events according to established deadlines and provided budget
• Vision cast to a Creative Team (i.e. videographers, designers, and photographers), providing direction and feedback for website renovations, brand refreshes, paid advertising launches, event capture and recaps, and.
• Create team and guest satisfaction surveys, analyze results, and provide KPI reporting to senior leadership

Atlanta, Georgia, United States

The Flourish Coordinator assists with carrying out the activities of Flourish: A Mentoring Journey and the Flourish Team through the day-to-day coordination and execution of Flourish projects, ideas, and tasks. This role helps the Flourish Director in executing the overall vision of Flourish, while being keenly aware of the details. The Flourish.

United States

• Led content strategy plans for social media and email marketing, using customer persona and data to drive strategy
• Composed branded marketing emails to more than 10,000 recipients
• Planned and managed social media content for Facebook and Instagram using ideated strategy, improving audience growth and engagement by 0.5%
• Created digital media and client resources for company website using SEO keywords to provide value to partners and improve brand awareness, increasing web traffic by 1,000 visits monthly
• Collaborated with Creative Team to execute marketing plans and capture content at live events for distribution
• Edited written, external communications from teammates, implementing high standards of excellence and QC

Atlanta, Georgia, United States

• Executed marketing plans for social media and email marketing through strategic and timely content development.
• Composed web content, researching relevant SEO keywords to reach target audiences.
• Captured content during live events.

• Led digital marketing and brand development efforts for an event hosted at the Additions Financial Arena on campus at the University of Central Florida
• Developed brand packages for small businesses, nonprofits, and live events providing brand clarity and high standards of excellence in every deliverable.

• Produced high-quality, engaging content for diverse clients, driving increased readership and boosting brand visibility across various platforms.
• Consistently met tight deadlines while delivering compelling articles, blog posts, and web copy tailored to target audiences.
• Conducted thorough research to create well-informed, SEO-optimized content, resulting in higher search rankings and improved website traffic for clients.
• Collaborated with clients to develop customized content strategies, enhancing brand voice and achieving marketing objectives.
• Edited and proofread content to ensure accuracy, clarity, and adherence to brand guidelines, maintaining a professional and polished final product.
• Utilized social media and content marketing techniques to promote published work, driving audience engagement and follower growth for clients.

Oviedo, Florida

• Launched digital advertising campaigns through Google and Facebook, building SEO strategy and monitoring key data for effective KPI reporting and analysis–adjusting strategy to improve overall performance by 10%.
• Composed multiple Press Releases resulting in mass media coverage of events/campaigns by several local media outlets including: Florida Baptist Convention, Spectrum 13, Z88.3, WKMG News 6, Orlando Sentinel, WMFE 90.7.
• Managed social media content and strategy for five brands to an organic audience of more than 5,000 individuals
• Developed and launched an attendance campaign, resulting in an over 30% increase in customer interaction, engagement, and retention.
• Directed and managed the planning and execution process of a 5-day conference for 800-plus attenders while hosting 35 guest speakers; including plans for guest experience, content creation, marketing, and logistics.
• Owned the complete renovation of branded website; implemented researched strategy, composed website copy, led art direction, liaised between organization and team of developers, improving overall web performance

Oviedo, FL

• Led event planning process from ideation to execution for weekly gatherings of more than 100 college students, national and international missions trips, and an annual 5-day conference.
• Managed church-wide calendar, coordinating the use of church facilities for more than 10 internal ministries and organizing booking processes.
• Built social media calendar, content, creative, copy, and strategy for Instagram, Facebook and Twitter–executing all posts and increasing engagement by 5% across all platforms.
• Developed brand guides for the organization, subsequent ministries, sermon series, and other marketing campaigns as the lead graphic designer for all art and marketing assets.
• Captured and edited photos for all live events, managing exports for marketing channels to strengthen brand identity.
• Designed email marketing strategy and composed mass email communications to audience of more than 200 subscribers; pitched launching an email list and built organic audience of subscribers after releasing ideated.

• Recruited, trained, and managed a team of 12 volunteers to manage check-in, lead classrooms of different ages, provide high-quality care, and exercise impactful teaching.
• Designed and implemented curriculum and events tailored to different age groups, enhancing family engagement.
• Collaborated with church leadership to align children’s ministry initiatives with overall church goals, contributing to a cohesive vision and growing family attendance.
• Managed budgets and resources efficiently, ensuring smooth operations of all children’s programs and special events while staying within financial parameters.
• Led and developed dynamic children’s ministry programs, engaging over 30 children weekly, resulting in increased participation for families.

Orlando, Florida, United States

• Consistently prepared menu items in alignment with Clean Juice's standards, ensuring high-quality product delivery in a timely manner.
• Delivered exceptional guest experiences by providing friendly, efficient service and making decisions focused on guest satisfaction.
• Communicated effectively with team members and management to maintain smooth operations and uphold Clean Juice’s 10 core values.
• Maintained a clean, organized work environment while adhering to health code standards, contributing to the store's consistent 98%+ health inspection score.
• Handled monetary transactions accurately, including processing orders and managing point-of-sale systems.
• Followed company hygiene and appearance standards, along with food safety guidelines, to ensure compliance with all health department regulations.

Orlando, Florida Area

• Fostered listener engagement creating greater brand recognition and relationship while enhancing customer satisfaction and retention.
• Developed, captured, and edited engaging video and photo content to drive website traffic and enhance user experience.
• Built strong digital relationships by responding to listener messages and comments, posting targeted content, and driving engagement across social media platforms.
• Implemented social media plan as on-site personality during promotional events to an audience of over 20k
• Coordinated with team members to ensure quality and strategic event set-up and execution to strengthen relationships with listeners.

Orlando, Florida Area

• Authored 4 articles weekly using SEO keywords to drive consistent readership, effectively increasing website traffic by hundreds of visits monthly.
• Amplified article reach through strategic social media promotion, improving engagement by 0.28%, increasing audience growth, and securing 10% more shares per article.
• Created strategic and relevant visual content to incorporate into articles, improving reader engagement and retention.
• Managed Wordpress blog content, implementing organized naming convention, improving team efficiency and communication.

Okeechobee, FL

• Managed spreadsheets and supported technicians in networking, virus prevention, and computer repair, while efficiently handling phone inquiries, scheduling appointments, maintaining office organization, and overseeing.
• Delivered exceptional customer service by answering phones, scheduling appointments, and addressing customer inquiries, ensuring satisfaction with offered services.
• Optimized administrative efficiency by utilizing advanced computer skills to create spreadsheets, draft documents, and support technicians.
• Streamlined invoice management through accurate and organized filing, improving record-keeping and accessibility.

Bachelor Of Science Degree, Advertising-Public Relations (Major) | Marketing (Minor)

• Ad Club member • Marketing Director for UCF's Baptist Collegiate Ministries for 3 years, overseeing and collaborating with 7 teams.

Certificate, Health & Wellness Coaching