Led the development of innovative programs to meet community needsImplemented effective training programs, furthering the organization's missionManaged grant research to ensure financial healthStreamlined team workflow, enhancing productivityFormed strategic partnerships to expand program reachProvided mentorship to junior staff, enhancing team capabilities.Pioneered a cross-functional strategy to align marketing and training goals.Analyzed customer and donor data to orchestrate a digital marketing strategy to increase website conversion rate and funding prospects.

Spearheaded the integration of the Business Development Team into the Marketing Department, automating daily tasks and enhancing efficiency.Boosted the Business Development Team's performance metrics by a staggering 274% within seven months through strategic leadership and a restructured training program.Collaborated with HR and leadership on recruitment strategy, expanding the sales team by 41%.Led Salesforce (Jungo) integration, enhancing data integrity and operational efficiency across the Sales, Business Development, and Marketing Departments.

Revitalized A and N's in-house Marketing Department during a challenging period.Implemented A and N Design Studio software, a digital marketing toolkit, slashing the design team's production time by 28%.Optimized marketing campaign strategies, increasing lead conversion rates by 17%. Mentored junior marketing staff, enhancing team skills and productivity.Implemented Monday.com as an operating system, streamlining internal processes.Directed a comprehensive rebranding initiative, updating all creative aspects across multiple channels. Collaborated with HR to develop a training software application, producing over 150 scripts and videos. Boosted SEO by 105% through strategic restructuring of organic content.Constructed a robust social media strategy, leading to a 691% increase on Instagram and over 400 client-facing videos.Initiated a Loan Officer social media ambassador program, expanding outreach and engagement.

Provided innovative direct and email marketing solutions, enhancing brand visibility.Refined email marketing content, boosting open rates by 19% through A/B testing and personalization. Acted as a supportive consultant for sales staff and executives on PR and press opportunities.

Spearheaded the development of A and N's Marketing Department, ensuring consistent campaign execution.·Educated sales team on the significance of relentless marketing strategies, fostering a collaborative environment. Orchestrated the build-out of A and N's website and SEO presence, enhancing digital visibility.Leveraged email and digital marketing tools to drive customer engagement and business growth.

Developed a comprehensive curriculum for the comedy training center and managed scheduling, budgeting, and resource allocation.Oversaw the recruitment of comedy instructors, ensuring alignment with Tight5ʼs vision and goals. Conducted regular assessments and evaluations to track student progress and adjust curriculum as needed. Organized and facilitated workshops, guest lectures, and special events.Fostered a positive and inclusive learning environment that encouraged risk-taking, experimentation, and mutual respect among students and staff.

Streamlined comedy and storytelling event production processes, ensuring the successful execution of 100+ shows.Co-produced and performed live segments on WCIUʼs morning news show, The Jam.Featured on ABC's Windy City LIVE, WGN TV and Radio, expanding personal media presence through self- driven PR.Established the kates LLC, demonstrating leadership and initiative while energizing Chicago's comedy community by curating diverse events and fostering inclusivity.Taught public speaking to over 2,000 women and non-binary folx, fostering confident leaders and enhancing communication skills.

Adapted to dynamic startup environment, demonstrating flexibility and resilience. Assisted in PR and event planning, fostering positive public image.Contributed to company's growth into leading mortgage firm in Chicago. Streamlined team workflows, enhancing productivity & meeting tight deadlines. Identified emerging market trends to inform future marketing strategies.