Brian Kelso Email and Phone Number
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Brian KelsoSales and Business Development Managerbrian.kelso@bluescopesteel.comEquipped with 15+ years experience in Sales Management and Business Development Management roles with broad experience in developing new markets and products both in a International and the Domestic Environment.Direct experience with Business Development including feasibility studies and their implementation.Major Accomplishments:Integrated USA assets into the BlueScope steel Global Sales and Operations plan - $30million revenue enhancement.Led the development of 5 new products to complement our various offers in the Americas markets, providing a real increase in sales of approx $50million.Developed and led a major strategy to enhance our export capability from various BlueScope Steel Assets in the USA. This included implementing new documentation systems, logistic models, packaging modifications and product modifications. Revenue volume to date $30million.Established a local workforce in India under the corporate guidelines and ethics policy of both Tata and BlueScope Steel.Credited with developing a brand leadership position in the construction segment in India for COLORBOND® and ZINCALUME® steel. Independent market research clearly showed we were first in name recognition.Value Proposition:Known for my high energy level. Passion for developing new strategies and concepts in the business environment. Designing new solutions in the interest of all stakeholders has been instrumental in the success of my career.I have always been a coach and mentor. Helping people realize their own strengths and to deliver on company strategies. Fulfillment comes from seeing people reach new heights in their career.Mitigating risks for me has always been based on building solid relationships. Setting expectations up front and during negotiations has been a key factor in successful risk management.Bringing Innovation to Business DevelopmentSpecialties: Business Development ManagerGeneral ManagerBuilding BrandsCoach and MentorChannel ExpansionCreating new VendorsNegotiation and closing.Market DevlopmentInternational Sales and Marketing
Bluescope
View- Website:
- bluescope.com
- Employees:
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Manager International Trade And DevelopmentBluescopeLong Beach, Ca, Us -
Manager International Trade & DevelopmentBluescope Jul 2014 - PresentGreater Los Angeles AreaChannel expansion - steel related.Developing sustainable product related strategies by either expanding on the existing portfolio or identifying new opportunities which the company can leverage.Market development - Focus Americas and Europe.Establishing new trade sources particularly European and Asian related. -
National Sales ManagerBluescope Jun 2011 - Jun 2014Brisbane Area, Australia- Promote and develop targeted plans and offers that add value to our chosen client base in the Australian market.- Devlop sales objectives projecting expected sales volume and profit for existing and new products.- Develop local and national account plans.- Ensure development plans are in place for key personnel.
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Business Development ManagerBluescope Steel Jan 2007 - Jun 2011Long Beach, California- Channel Expansion - introducing USA products overseas. - Integrating the USA assets into the BlueScope Steels Global Sales and Operations plan.- Provide oversight and prepare market studies and strategies for business in the America's. - Established new business partner for accounts in Latin, Central and North America.- Rolled out and developed 5 new products $50million enhancement.- Building business systems and capabilties to support our new strategies.- Developed a Logistics team to enhance our capailbity support our business growth activities included developing freight matrixes, establishing a group of Service providers linke to our strategies and met the company’s OH&S guidelines. .- Legal compliance procedures established – based on local laws in the USA and Latin America. -
General Manager South AsiaTata Bluescope Steel Oct 2002 - Oct 2006IndiaThis role began as a BlueScope Steel role before being integrated into a JV with Tata.Developed a sustainable business in a diverse cultural region which included:- Developing and establishing a market presence in South Asia to support a capital case to develop an asset position. - Developing the story of why India and South Asia. - Developed Marketing and Sales plan for the region - Developed Logistics and material sourcing options for the business- Implemented a stocking program to serivce the market.- Establishing a local workforce which operated under the corporate guidelines and ethics policy of both Tata and BlueScope Steel. - Led a multi-skilled team which has the distinction of developing the South Asian Region.- Credited with developing a brand leadership position in the construction segment for COLORBOND® & ZINCALUME® Steel.- Substantially increased the volume sold into South Asia whilst remaining the preferred destination from an EBIT perspective. - Established a distribution network in India, including stock and hold programs. Ensured logistic, finance and administrative systems and staff was in place.- Established Indian supply channels to support other BlueScope Steel business in South East Asia with offshore supply of key commodities such as HRC, CRFH •- Managed External Agents to facilitate business transaction within the Middle East and remote areas of South Asia.• Directorship of BlueScope Steel India Pvt Ltd. -
Manager Market DevelopmentBhp Steel Jan 2000 - Oct 2002Sydney Area, Australia- Developed the Feasibility & Market story for China to support our market growth initiatives. - Developed & Implemented a Steel Product Training Program for BHP offshore staff to help better position our products. - Developed & successfully implemented the business case to have alternative painted products for selected international market segments to complement our premium product range.- Rolled out Key Account Mgt strategy internationally.
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Export Sales ManagerBhp Steel Jul 1996 - Dec 1999Sydney Area, Australia- Managed and developed international sales of approx. $400 million, or 500,000MT/year spread across all Continents and 70 countries.- Optimised product mix with a change in focus of selling value added versus commodity type products. Increased revenue by $28 million.
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Area Management ProgramLysaght (A Bhp Steel Company) Jun 1995 - Jun 1996Melbourne Area, AustraliaProgram – designed to:- Manage a manufacturing operation.- Understand the interaction between commercial / marketing and production.- Stock control, product knowledge, planned maintenance, transport management and implementation of safe work practices.
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International TraderBhp Steel Mar 1994 - Jun 1995Melbourne Area, Australia- Responsible for developing sources and the importation of feed material for various producing mills. - Managed export negotiations/contracts and movement of steel products from Australia to Asia - Annual sales $70,000,000.
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Sales RepresentativeBhp Steel Jan 1990 - Feb 1993Greater New York City Area- Developing new accounts and targeting sales of various steel commodites from Australia or third party sources to the USA market.
Brian Kelso Skills
Brian Kelso Education Details
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College Of International BusinessInternational Trade & Finance -
Marketing & Political Science
Frequently Asked Questions about Brian Kelso
What company does Brian Kelso work for?
Brian Kelso works for Bluescope
What is Brian Kelso's role at the current company?
Brian Kelso's current role is Manager International Trade and Development.
What is Brian Kelso's email address?
Brian Kelso's email address is br****@****eel.com
What schools did Brian Kelso attend?
Brian Kelso attended College Of International Business, Webster University.
What are some of Brian Kelso's interests?
Brian Kelso has interest in General Manager, Building Brands, Business Development Manager, International Sales And Marketing, Business Interests, Disaster And Humanitarian Relief, Creating New Vendors, Negotiating And Closing, Channel Expansion.
What skills is Brian Kelso known for?
Brian Kelso has skills like Business Development, Negotiation, New Business Development, Strategy, Contract Negotiation, Leadership, International Sales, Management, Sales Management, Manufacturing, Cross Functional Team Leadership, Supply Chain Management.
Who are Brian Kelso's colleagues?
Brian Kelso's colleagues are Raquel Varea, Matthew Rodda, 屈元武, Soonann Chang, Sharon Brown, Alyssa-Mae Rendall, Li Simon.
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