Creative Design & Digital Marketing
Tangerang, Banten, Indonesia
On this occasion, I participated in an internship program initiated by the government to help college students throughout Indonesia to gain experience called MSIB Kampus Merdeka Batch 6.I participated in the MSIB program and got the opportunity to intern at Lawson Indonesia. I entered the Creative Design & Digital Marketing division which has the main task of marketing Lawson Indonesia through creative content published in the digital world.During my internship at Lawson Indonesia, I learned many things such as:● Creating creative content concepts for digital marketing that are in accordance with the company's category and the wishes of the audience.● Creating content that must comply with the rules in the company, but must still look attractive in the eyes of the audience.● Designing a campaign for Lawson products that has a long process starting from research, design, events, creative content, and digital marketing carried out through social media● Understanding how the digital marketing process in the retail world, especially at the Lawson Company, can be done well.