Kelvin Dart's Location
Greater Melbourne Area, Australia, Australia
Kelvin Dart's Contact Details
Kelvin Dart work email
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Kelvin Dart personal email
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About Kelvin Dart
A co-founder and Experienced Managing Director, my passions lie in building great businesses that have the our people and our clients at the centre of our decisions - we get those right and the rest follows.
Kelvin Dart Work Experience Details
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Managing DirectorBound May 2017 - PresentCremorne, Victoria, AuBound is an independent digital consultancy. As your innovation partner, we create change and drive impact across Experience Design, Commerce and Platforms, and Mobile Applications. -
Head Of Design And InnovationOdecee May 2014 - Feb 2017Melbourne, AuOdecee is a team of experts specialising in enterprise applications and offering consulting services to help enterprises add long-term value to their customers. Odecee's core services include:• Enterprise Business strategy• Ethnographic Research, CX, UX, Service Design, Rapid Protoyping and Visual Design • Mobile – mobilising applications rapidly and securely• DevOps and Cloud Infrastructure• Web – enabling IT channels to your users• Technology ConsultingMy Focus as Head of Design is:• Envisioning and defining the UX and Visual Design team’s creative processes and methodology for product and service design, innovation and delivery • Ensuring our team vision and group’s priorities are aligned with the greater organisation’s objectives • Actively developing and closing new key business accounts • Providing necessary creative leadership to ensure our team is producing high quality work• Engaging with a range of stakeholders from our Global Design teams to align practice/ methodology/ philosophy, method of engagement and execution models• Collaborating with stakeholders in Marketing, Sales/ Business Development/ Engagement, and Delivery to achieve team specific project requirements and outcomes.• Managing third party relationships, including agencies or strategic partnerships.My Head of Innovation role has been focused on building a world class Innovation facility in Melbourne known as The Collaboratory - a place where, design, technology and ideation come together to create brilliant solutions for users and customers. To support this I've been building a team of highly skilled Innovation leaders and facilitators, Hardware Prototypers and Content Specialists to bring to market a country first ideation-to-market capability. -
Marketing DirectorProperty Exchange Australia Ltd (Pexa) Apr 2013 - Feb 2014Docklands, Victoria, AuPEXA (Property Exchange Australia) is Australia’s online property exchange network. It assists members – such as lawyers, conveyancers and financial institutions – to lodge documents with Land Registries and complete financial settlements electronically.PEXA was formed in 2010 to fulfil the Council of Australian Governments’ (COAG) initiative to deliver a single, national e-Conveyancing solution to the Australian property industry. It was originally known as National e-Conveyancing Development Limited.PEXA is committed to supporting the property industry as it transitions towards a 100% digital conveyancing process that’s fast, safe and efficient.My focus as Marketing Director was to:- Manage and coordinate all product marketing and advertising activities for PEXA- Conduct market research to determine market requirements for existing, future products and international product resell opportunities - Manage the entire PEXA product line life cycle from strategic planning to tactical activities- Develop and implement marketing plans and projects for new and existing products incorporating: - product strategy - pricing strategy - market segmentation and segment strategies - distribution strategy - performance controls -
Head Of ProductOdecee Jul 2012 - Apr 2013Melbourne, AuAs Head of Product, my focus is working across the research and development team as well as the core business units at Odecee to develop/enhance and commercialised the current suite of products as well as new emerging technologies. Key objectives were to make sense of our current service and IP offerings in market as well as emerging technologies in tooling, processes, mobile and products to ensure that Odecee drives innovation and new technology into our four service lines; Performance, Automation, Moblisation & Construction.Focus areas included:- Construction of a 12-month perpetual product roadmap, product development and commericalisation framework of Odecee’s Mobile Enterprise Application Platform; Velocedee.- Delivery of Odecee’s go to market strategy including market opportunity analysis, pricing and competitor analysis and modelling to ensure optimisation of our sales/channel efforts.- Development and commericalisation of new Android and iPad Cash Management product offerings - Management of flagship product Velocedee - Development and launch of an innovation program - Management of product development team including senior architects, designers, developers and testers - Consultation services to financial institutions to support major digital capability project proposals
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Senior Product ManagerBusiness Spectator May 2011 - Jul 2012Melbourne, Victoria, AuBusiness Spectator is a real-time, 24-hours-a-day business news and commentary website based in Australia. Established in 2007, Business Spectator provides timely and indispensable information for people in business, finance, government, the professions as well as investors. It is free to users and is funded by advertising revenue.Key objectives were to expand Business Spectators digital offering to the subscriber base and seek new revenue opportunitiesFocus areas included:- Development of device strategy for the iPad, iPhone and mobile web offerings.- Execution of email distribution strategy - Development of new revenue opportunities including exclusive real time video content on-demand, video production services and new vertical sites including Productivity Spectator - Management of product marketing strategy including SEO and SEM, trade show and event based marketing as well as partnered conferences and product showcases. -
Product ManagerSensis Melbourne Oct 2007 - Mar 2011Melbourne, Victoria, AuSensis is a leading Australian local advertising and search company that integrates search solutions via print, online, voice and wireless channels. Sensis houses a network of national iconic brands including Yellow Pages, White Pages, 12344, Citysearch and Whereis, as well as MediaSmart, one of Australia's leading advertising solution companies.Took on a variety of different product roles during my tenor. Key successes included:- Brokering multi-million dollar contractual arrangements with leading Portable Navigation hardware manufacturers Garmin and TomTom in the Australasia markets- Development new project initiatives for Yellow Pages digital to drive customer ROI and sales efficiencies. This included development of local advertising for mobile-vehicle businesses- Development of pricing and incentive initiatives as they related to Yellow Online products- Represented Yellow Online at 2009 Small Business Forum’s throughout the country -
Mobile Product ManagerMediasmart Jan 2010 - Sep 2010Sydney, Nsw, AuFocus areas included:- Management multi-million dollar mobile advertising portfolio, which comprises of vendor arrangement/management for mobile solutions such as video solutions, apple iPhone applications, Bluetooth/SMS technology, click to action functionality and mobile site builds as well as development of internal technical solutions- Market analysis framework including competitor, market performance and financial to determine and implement new go to market strategies for all mobile product solutions and re-definition of mobile value proposition- New product development including launch of 'Australian first' Mobile Expandable Ad Unit product- Ongoing development of new mobile media rich technologies for smart phone handsets including streaming video and interactive advertising overlays as well as dynamic 'takeover' mobile advertising -
Associate Product ManagerYellow Pages Oct 2007 - Dec 2009Provided leadership in developing further depth and breadth in Yellow Online's multi million-dollar product portfolio and supporting over 150,000 advertisers. This included: - Ongoing management and support activities following delivery and launch of new products to increase usage, content, revenue and shareholder return on investment (ROI).- Supporting successful business cases including revitalisation of Yellow Online product portfolio to greater align with customer needs and business growth objectives.
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Product Development SpecialistSportscolour Pty Ltd Jan 1999 - Mar 2003Television Production Company focussing on the provision of audiovisual services for the thoroughbred racing industries throughout Australia.Key focus areas included:- Management of internal business development projects including new product development, re-branding, website design, tender documentation and advertising- Worked in conjunction with marketing and sponsorship managers to ensure delivery of all digital and interactive sponsorship content- 8-month relocation as part of a Strategic Business Unit to Sydney to ensure smooth integration of in-house platforms into client sites- Coordinated with design team to reposition Sportscolour brand
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Acting ManagerMacs As New Mar 1998 - Dec 1998An Official Apple reseller dedicated to offering the highest quality of products and services.; - Managed Apple affiliated store with more than $1 million in product turnover.- Overall responsibility for company administration and account keeping.- Coordinated logistics for hardware and software products.- Website management
Kelvin Dart Skills
Product Management
Mobile Devices
Digital Strategy
Product Development
Strategy
Digital Marketing
Online Marketing
Product Marketing
Sem
Business Development
Seo
Management
Online Advertising
Digital Media
Web Analytics
Marketing Strategy
E Commerce
Photoshop
User Experience
Mobile Advertising
Competitive Analysis
Mobile Applications
Advertising
Web Design
Mobile Marketing
Agile Methodologies
Analytics
Omniture
Project Management
Ppc
Web Marketing
Kelvin Dart Education Details
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Rmit UniversityBusiness Commerce -
Rmit UniversityBusiness Marketing
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Victoria UniversityMultimedia Major
Frequently Asked Questions about Kelvin Dart
What company does Kelvin Dart work for?
Kelvin Dart works for Bound
What is Kelvin Dart's role at the current company?
Kelvin Dart's current role is Managing Director, Bound.
What is Kelvin Dart's email address?
Kelvin Dart's email address is kd****@****.com.au
What is Kelvin Dart's direct phone number?
Kelvin Dart's direct phone number is +614129*****
What schools did Kelvin Dart attend?
Kelvin Dart attended Rmit University, Rmit University, Victoria University.
What are some of Kelvin Dart's interests?
Kelvin Dart has interest in Children, Economic Empowerment, Education, Environment, Human Rights, Animal Welfare, Health.
What skills is Kelvin Dart known for?
Kelvin Dart has skills like Product Management, Mobile Devices, Digital Strategy, Product Development, Strategy, Digital Marketing, Online Marketing, Product Marketing, Sem, Business Development, Seo, Management.
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