Over 16 years of expertise in marketing, measurement, and SaaS management, complemented by 8 years of proficient team leadership experience nurturing and overseeing both domestic and international teams. My proven track record spans excelling in both established markets, notably North America, and emerging markets like APAC, all while adeptly catering to the needs of diverse stakeholders. As a collaborative leader, I deeply believe in the transformative power of cross-stakeholder collaboration, as epitomized by the timeless adage 'A rising tide lifts all ships,' guiding my approach to orchestrating large-scale operationsSpecialties include:Pre-Sales Activation & Enterprise Architecture sales strategy and management"Value" Selling for SaaS enterprise architectsDigital Analytics Manager (transforming data into actionable insights)Data Visualization (Tableau, Looker, et al...)Database Management & Architecture (Cloud & SaaS) Digital Attribution (MTA) & Mixed Media Modeling (MMM)Advanced Statistical Analysis (SQL, SPSS, Linear Reg)Marketing Manager & Media Buying and Measurement (digital and offline)Go-To-Market Project ManagementAdditional Experience:Global Team ManagementInvestor Relations & PitchingSaaS Patent applicationsSales & Account Management (client relations)
Listed skills include Digital Marketing, Digital Strategy, Analytics, Digital Media, and 14 others.