Diederik Kemmerling Email & Phone Number

Oranjestad, Aw

Aruba & Curacao

The Lab is a Caribbean based advertising agency founded in 2012. In addition to its work for 120+ clients including Aruba Tourism Authority, Marriott Vacation Club, Hilton, Digicel Aruba & Curacao, McDonalds, AZV, Hyatt Place, Kooyman, Gold Coast, Kooyman & more, The Lab has also supported projects for Aruba Doet (Oranjefonds), and the University of Aruba! In June of 2017, The Lab received the honor of being awarded Best in Business 2017 by Guardian, for their professionalism, team work and their values.Our team includes people from of the marketing spectrum from traditional print to digital leadership and mobile marketing. With extensive international experience on client, agency side and digital companies in the world, we believe that we have the perfect combination of skills to drive the digital strategy.

Aruba

The Chamber of Commerce President provides overall leadership, guiding the organization's vision and objectives. Serving as a spokesperson, they advocate for business interests to government officials and stakeholders. The role involves building and maintaining crucial relationships, participating in policy decisions, representing the chamber at events, ensuring member engagement, and potentially overseeing financial aspects.

Aruba

The Chamber operates as an advisory body to the Government of Aruba and other important stakeholders, providing information and advice on social, financial, and economic matters relevant to commerce and industry. It has the authority to independently offer advice and propose recommendations to the Ministers. The Chamber is actively involved in advisory roles within various organizations and foundations that aim to promote the interests of the business community. Additionally, it serves as the designated advisory body for permit applications under the Business License Ordinance and is responsible for overseeing the Commercial Register and Foundations Register. Furthermore, the Chamber maintains a public record of annual financial statements for limited liability companies in Aruba as required by the Commercial Code.

Aruba

As an entrepreneur and business owner with many years of business development experience, assisting and supporting entrepreneurs and Start-Ups as a crisis coach is my top priority. In addition, as a crisis coach, my skills consist of offering (digital) business development plans and tools, and also personal coaching to successfully guide entrepreneurs & businesses into the right direction (during pandemic).

Aruba

E-Aruba has been in the making since 2012. E-Aruba has become the leading seminar organization to provide important seminars and training’s on Digital Marketing (D), Social Media (S) and Entrepreneurship (E). Although that Aruba is a very advanced island in the Caribbean in technology, the work force is in need of more knowledge and skills on DSE.

Aruba

Stagegids is a Dutch internship mediation agency that targets students in the Netherlands who need to participate in an internship abroad in order to complete their studies. Founded in 2007, the agency has been providing students with many kinds of internships from its headquarters on Aruba. The selection of students takes place in the Netherlands, which enables us to carefully select the most driven, motivated and professionally oriented students. We receive applications from students coming from a wide range of studies, on a frequent basis. Stagegids is continuously expanding its’ company database in order to offer a wide range of internships, and simultaneously help as many companies as possible in finding adequate and motivated interns.

Aruba

Aruba

- Devising online strategies to drive store traffic.- Developing and managing digital marketing campaigns.- Utilising a range of techniques including paid search, Facebook Advertising, and Display.- Overseeing the social media strategy for Digicel Aruba.- Managing online brand and product campaigns to raise brand awareness.- Review new technologies and keeping Digicel Aruba at the forefront of developments in digital marketing.

Aruba

Utrecht Area, Netherlands

E-Commerce and CRM responsible for Douwe Egberts. Key responsibilities:- Develop and implement e-crm programs and product life cycle strategies. - Develop and implement online sales strategies as part of the overall CRM strategy.- Drive consumer registrations.- Creating, maintaining KPI metrics to measure success of various online strategies. - Conversion / Usability improvements to maximize conversion rates- Ensure that all online messaging is aligned to other channels within the marketing mix. - Managing the agencies, ensuring that they maximizes the brand`s performance.- Developing and coaching the online team.Results:- 60% increase in sales within 2 years- 30% increase in overall conversion- 50% decrease in Customer Complaints within one year

Utrecht Area, Netherlands

Responsible for developing and implementing e-marketing strategies, guidelines, and campaigns covering the full digital landscape (owned, earned and paid), for the Douwe Egberts online shop.Key responsibilities:- Devising, communicating and delivering the strategic direction of the online shop proposition.- Managing the agencies, ensuring that they maximizes the brand`s performance.- Creating, maintaining KPI metrics to measure success of various online strategies. - Conversion / Usability improvements to maximize conversion rates- Ensure that all online messaging is aligned to other channels within the marketing mix. - Developing and coaching the online team.

Responsible for the logistical process towards customers, for the jeans brands Lee and Wrangler. Tasks on concept innovation and image improvement.

Master'S Degree, E-Commerce/ Marketing

International Business & Languages