Creating a healthier Australia through best practice primary healthcare nursing.Key achievements: Driving growth including doubling size of team, achieving double-digit year on year growth in membership, successful navigation of COVID-19 pandemic and diversifying income.Operational improvement including development and relocation to new office, developing IT Strategy, upgrading IT systems (Finance, daily operating systems). Increasing impact of APNA policy and advocacy through development of clear Advocacy Strategy and stronger representation to national, state and territory governments.

The Australian Primary Health Care Nurses Association (APNA) is the national peak professional body for nurses working in primary health care. APNA represents a significant and rapidly expanding workforce, with approx. 70,000 primary health care nurses in Australia. PHC nurses work in a range of settings including general practices, schools, prisons, aged care and community health facilities.

Co-Chair Governance Committee (3 years)Member of Financial and Risk Management Committee (2 years)Co-Chair of Education, Professional Development Advisory Committee (2 years)

Linfox is an iconic Australian company with logistics operations in 12 countries throughout the Asia Pacific and annual revenue of approximately $2B.As General Manager Marketing and Corporate Affairs, this role had accountability for the direction and management of all marketing, corporate affairs and internal communications activities across Linfox ANZ as well as stakeholder engagement across multiple industries, regulators and governments.As adviser to the CEO, Executive Chairman and Executive Leadership Team, the role entailed significant issues management and the establishment of a new cross-functional team to support stronger support for the Linfox 2020 strategy including business development through stronger tender support processes.

Senior member of ANZ Leadership Team and Head of Function for Corporate and Government Affairs.Role scope:- Management of Government Affairs, External and Internal Communications including Issues Management and Stakeholder representation- Provision of strategic advice to VP ANZ, Global Public Affairs and Government Affairs Teams- Direction and management of activities across two manufacturing sites and three ANZ officesIndustry leadership- Chair of GMIA/GBMA Biosimilars Working Group 2014-2015- ANZ representative on International GPA Biosimilars Committee - Provision of strategic advice to GMiA/GBMA Board during 2015 PBS Sustainability and Access budget negotiations - Establishment of the Australian Biosimilars Industry Forum bringing together 10 pharmaceutical companies to achieve a cross-industry view on biosimilars policyKey achievements- Two years of double digit sales growth following 5 years of decline- Achievement of first GMIA agreement with the Dept of Health during the 2015 PBS Sustainability and Access Package negotiation- Advancement of Australian biosimilar policies and launch of the first biosimilar Mab in Australia (Inflectra)- Retention of 96% of staff during 12 month acquisition and integration process- Development and rollout of positioning campaigns 100 Years of Manufacturing and This is Hospira campaigns- Development of Pfizer GEP ANZ Identity and staff engagement during Hospira acquisition - Achieving national and state government support for expansion of Australia’s first e-coli biosimilar manufacturing facility

Management of Corporate Affairs for the Pharmaceutical Division of GSK Australia. Role included provision of high level strategic internal and external communication and patient advocacy advice for GSK Australia. Role included media relations, issues management, patient advocacy, employee communications, change management and event management.Key achievements:- Development of GSK Australia Media Policy- Establishment PR Agency Panel- Management of several high profile product recalls- Launch of GSK Australia 3-year strategic plan- Development of staff engagement and communication strategies during organisation restructure

Strategic marketing of four GSK paediatric vaccines with combined annual sales of $95 million.Key Responsibilities:- Management of cross-functional teams to achieve brand objectives and meet annual growth targets- Management of campaigns to support government-funded vaccination program- Responsibility for A&P budget in excess of $1M- Direction of market research, creative, advertising and communications agenciesKey achievements:- YOY growth of brands through development of government tender engagement strategies- Successful management of ongoing supply issues including stakeholder management and sourcing of additional international supply- Successful management of communications and logistics of Hiberix vaccine recall- Development of GSK Vaccines eMarketing Strategy including launch of www.myvaccination.com.au and exceeding of set targets- Development of 2010, 2011 and 2012 GSK Immunisation Awards/Grants campaigns to drive increased engagement and reputation benefits for GSK Vaccines

Development of new healthcare agency offering including new business development, research and pitching to potential clients, development and direction of healthcare professional education campaigns, provision of strategic communications advice to clients, media outreach, issues management in healthcare, pharmaceutical and biotechnology industries.Strategic direction and development of Government tenders and brokering of strategic relationships with key stakeholders groups. Key achievements- Development and strategic direction of $800K+ client base in ANZ market- Establishment of the only multi-office specialist healthcare agency in Australia- Establishment of international healthcare PR affiliate network- Development of team of 5 healthcare communications specialists- Development of 3 award winning pharmaceutical campaigns

Management of public relations programmes for GSK, Lilly UK, Sanofi, MSD, Bayer and Novartis Pharmaceuticals including:- Strategic consultation on pre-market, new and established healthcare brands- Relationship development with patient groups, professional organisations and medical experts - Research, writing and development of media resources and websites - Facilitation of media training and briefing of spokespeople - Planning and implementation of public lobbying campaigns- Issues management planning and implementationKey Achievements- Launch of Sativex, the world's first prescription cannabis medicine- Management of Communiqué award-winning campaigns including UK launch of Forsteo (osteoporosis), SortED in 10 campaign (erectile dysfunction), B Safe Campaign - Hepbsafe.co.uk (Hepatitis B)

Consumer and trade communications for high profile alcohol brands held by Pernod Ricard including Jacob's Creek, Wyndham Estate, Jamieson Irish Whiskey, Chivas Regal, The Glenlivet, Martell Cognac, Havana Club Rum etc.

Responsible for governance and day-to-day running of MUBS including stakeholder management, responsibility for $500,000 budget and 15 direct reports.

Writing and editing of monthly newsletters and media materialsParticipation in planning of media launch of the first transgenic (cloned) calf Research and planning of a 12 month funding campaign for the Australian Gene Storage and Resource Centre of Australia (AGSRCA) Media management of 'Dadcare' campaign launch

Day-to-day management of national movement with a 100 staff and volunteersReporting directly to national boardDirection of national and international campaigns