Kenneth Henderson

Kenneth Henderson Email and Phone Number

Executive and Marketing Consultant: @ Execs On-Call
Georgetown, TX, US
Kenneth Henderson's Location
Georgetown, Texas, United States, United States
About Kenneth Henderson

Innovative Small Business Advisor | Catalyst for Startups thru Strategic Planning: A 15-Year Journey of excellence, unleashing entrepreneurial prowess with an unyielding commitment to success. I've transformed inspired visions into reality, increasing annual revenues beyond $3 million for each venture.Key Achievements:• Product Launch Mastery: Orchestrated the seamless launch of two groundbreaking retail and agency products, elevating annual revenues to an impressive $3 million each.• End-to-End Project Leadership: From inception to market domination, I've led the charge in structuring, financial modeling, marketing strategies, and growth planning for all major projects.• Operational Virtuoso: My expertise extends across the spectrum of business essentials—Financial, Marketing, Operational Development, and Staffing. A true hands-on architect of success. Trade Shows Marketing Operations Branding Business Intelligence Marketing Analytics Marketing PlanningBrand Resonance Campaigns & Promotions Product PositioningProduct Marketing P&L, Budgets & Reporting Sales CoachingAccount Management & Growth Agency Management Customer-Facing StrategiesEntrepreneur SEM Customer AcquisitionBranding Public Relations Strategic MarketingTech StackAdobe, Bugzilla, Candidly, CMS, CRM, EMR/EHR, Hootsuite, HubSpot, Google Analytics & AdWords, MS Office & Teams, Peridot, QuickBooks, Sage 50 Accounting, Salesforce, SaaS, SEO, Smartsheet, WordPress, Zoom, SalesForce, Marketo

Kenneth Henderson's Current Company Details
Execs On-Call

Execs On-Call

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Executive and Marketing Consultant:
Georgetown, TX, US
Kenneth Henderson Work Experience Details
  • Execs On-Call
    Executive And Marketing Consultant:
    Execs On-Call
    Georgetown, Tx, Us
  • Execs On-Call
    Chief Growth Officer
    Execs On-Call 2020 - Jul 2023
    Founder of a fractional executive venture that provided small to mid-size firms and nonprofits with expert-led, financially accessible business transformation and project consulting through fractional executive deployment. • Recruited and lead executive team of 18 for short-term engagements in business strategy, marketing, supply chain, finance, and healthcare administration. • Spearheaded financial planning and KPIs for sales and operations. Oversaw quality and follow-ups for FRP along with service requests, proposal creation, talent allocation, and billing for concurrent projects.• Guided creative team in tech-savvy design and launch of agency brand, digital assets, and marketing strategy. • Leveraged network the evolving initial client engagements focused on telehealth implementation and optimization with attention to evolving business landscape, operational needs, technologies, and regulations
  • Versasuite - The Adaptive Ehr & His Solution
    Executive Vice President Marketing & Sales
    Versasuite - The Adaptive Ehr & His Solution Oct 2018 - Oct 2020
    Austin, Tx, Us
    The Catalyst of a turnaround that eliminated a 12-year, cash-negative position for an Electronic Medical/Health Records (EMR/EHR) automation company serving ambulatory and inpatient clinical entities.• Managed marketing, lead generation, and sales to maintain 60%+ close rate on contracts valued at $1M+ per year.• Expanded product offering into smaller hospitals and clinics to achieve a $5M sales boost in 6 months from a 50% increase in demonstration volume and a 300% increase in call volume.• Led 5 staff in digital marketing, budgeting, and sales follow-up for 400+ daily calls and 10 demos per week.• Personally pitched and closed high-priority accounts, including the company’s largest-ever sale ($5.2M in new business) and 6 sales (totaling $4.8M) within 90 days of employment.• Overhauled multiplatform marketing strategy to enhance digital traffic and interaction via web videos, chatbots, social media promotions, back-end keywords, and SEO.
  • Mtw Spas
    Vice President Marketing
    Mtw Spas 2014 - 2018
    Founded startup from concept to expansion and scaled a successful medical spa brand that expanded from one retail locations to 29 locations in 5 states, ultimately generating $3.8M in annual revenue. • Oversaw enterprise strategy ranging from market research and product positioning to profitability and regulatory compliance. Set goals and KPIs to optimize services, staff, and operations.• Led workforce planning and staffing strategy to deliver 13,000+ treatments per year. Hired and managed 100+ medical and service staff and 45 contractors.• Launched programs and overhauled training and development to drive $1.2M revenue growth in single year.• Harnessed partnerships and franchising, digital interactives, social media, and SEO to enhance brand Customer Facing visibility and expansion for SMB. Highlight of achieving monthly rates of 300+ client acquisitions and 13,000+ website hits.
  • Performance Based Marketing
    Vice President Account Services
    Performance Based Marketing 2007 - 2014
    Created a Startup B2B sales lead generation agency and grew annual revenue from $62K to $3.2M for a marketing and advertising agency serving major national and niche regional brands. • Researched market landscape and trends to design targeted client solutions and develop new product offerings, including industry’s first cost-per-call product to provide leads to 35+ companies.• Increased revenue 195% annually for first 5 years via business acquisition and contract negotiation that yielded long-term partnerships and key accounts such as ADT, DishTV, DirecTV, Nutrisystem, Vonage, and LifeAlert.• Supervised and developed 10 staff across client service, accounting, finance, and billing functions.

Kenneth Henderson Skills

Marketing Strategies Product Marketing Leadership Team Building E Commerce Social Media Online Lead Generation Strategic Partnerships Salesforce.com Online Marketing Digital Strategy Account Management Trend Analysis Start Ups Mobile Marketing Business Development Web Analytics Competitive Analysis Publishing Digital Marketing Advertising Lead Generation Integrated Marketing Strategic Planning Marketing Leadership Sales Management Marketing Automation Direct Sales Online Advertising Entrepreneurship Budget Management Business To Business New Business Development Strategic Marketing Direct Response Strategic Planning And Execution Market Analysis Social Media Marketing Email Marketing Strategic Thinking Customer Acquisition Management Business Strategy Market Segmentation Google Ads Marketing Strategy Relationship Development Cost Reduction Crm Growth Marketing

Kenneth Henderson Education Details

  • University Of Houston, C.T. Bauer College Of Business
    University Of Houston, C.T. Bauer College Of Business
    Accounting And Finance
  • University Of Houston-Clear Lake
    University Of Houston-Clear Lake
    Accounting And Finance

Frequently Asked Questions about Kenneth Henderson

What company does Kenneth Henderson work for?

Kenneth Henderson works for Execs On-Call

What is Kenneth Henderson's role at the current company?

Kenneth Henderson's current role is Executive and Marketing Consultant:.

What schools did Kenneth Henderson attend?

Kenneth Henderson attended University Of Houston, C.t. Bauer College Of Business, University Of Houston-Clear Lake.

What skills is Kenneth Henderson known for?

Kenneth Henderson has skills like Marketing Strategies, Product Marketing, Leadership, Team Building, E Commerce, Social Media, Online Lead Generation, Strategic Partnerships, Salesforce.com, Online Marketing, Digital Strategy, Account Management.

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