Ken Robichaud Email & Phone Number

Boston, Ma, Us

North Shore, Greaer Boston

In addition to my classroom work in Lynn and at NSCC, I am now doing onsite corporate training through NSCC on topics such as; conflict management, customer service, time management, and effective business communication.

Danvers

Instructor in the business school. Classes include; Accounting, Finance, Operating a Small Business, Time Management, Marketing, Delivering Outstanding Customer Service, and Business Communication.

Lynn,

Develop data driven curriculum that is level appropriate for each and every student in my classroom.Work closely with fellow teachers, administration, students, and their families in order to maximize individual student growth.Act as a role model for my students.

Wakefield

Significantly increased annual billing revenue.Directly responsible for annual sales growth, account profitability, statement of work development, RFPs, billable hours, and overall client satisfaction.Managed two client database builds that were completed on time and on budget.Client Services lead for large pharmaceutical and emerging biotech clients: AstraZeneca, Abbott Diabetes Care, and Vertex Pharmaceuticals.Team leader of integrated consumer and healthcare marketing programs that included email, direct mail, mobile, print, social media, web, and call centers.

Maynard, Ma

Responsible for the development and execution of acquisition and retention email and direct mail marketing strategies that supported both the telesales and field sales teams.Responsible for the flawless management of campaigns from the development of creative briefs through deployment and analysis.Primary contact with creative agency team.Developed and implemented Monster’s first value based segmentation strategy.Published monthly sales and marketing team newsletter

Worked closely with editorial staff and sales teams on the development and presentation print, direct mail and advertising campaigns and special sections.Developed grand opening promotional events and product launch strategies for both business to business and direct to consumer clients.Team leader for zoned advertising initiative, specifically responsible for establishing rates, sales territories and staffing, market segmentation and share analysis. Initiated direct mail and email marketing campaigns targeting advertisers based on their estimated total market spend peaks and media placement preferences, resulting in significant incremental revenue.

Greater Boston Area

Collaborated with the editorial department to establish advertising anchored and color positions during a major redesign of the newspaper.Responsible for all primary and secondary demographic research and analysis.Developed and delivered advertising sales proposals for retail, national and automotive advertisers.

Greater Boston Area

Reported directly to the SVP of Advertising and Marketing, primary responsibility for a $30 million dollar advertising budget.Managed the development, production, execution, budget and ROI for all print, television, radio and direct mail marketing campaigns.Primary contact for multiple advertising agency relationships.

Advanced Bacalaureatte Degree In Education

Master Of Science, Business Management

Bachelor Of Science, Education