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Experienced Marketing Strategist with a demonstrated history of working in the marketing and advertising industry. Skilled in Sales, Customer Relationship Management (CRM), Business Strategy, Team Building, and Creative Direction. Strong marketing professional with a BS in Industrial Design from The Ohio State University.
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Chief Strategy Officer (Cso)SparkDayton, Oh, Us
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Sales And Strategic PartnershipsForgeline Motorsports, Llc Mar 2020 - PresentDayton, Ohio, United States -
Vice President Of StrategySpark Feb 2024 - Present
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FounderDayton Cars And Coffee Feb 2014 - PresentDayton, Ohio, United States- Developed one of the Top 10 social, automotive event series in the US, consistently drawing 1200+ vehicles from a multi-state region to each event.- Actively manage marketing, social media, PR, sponsor/venue partnerships, and growth planning- Directly coordinated with sponsors and automotive brands, such as, Porsche, Lexus, and Mercedes for vehicle releases. -
Official MemberForbes Agency Council Dec 2016 - Dec 2018 -
Co-OwnerLion + Panda Jul 2014 - Dec 2018Dayton, Ohio Area- Responsible for the majority of Lion+Panda’s new client revenue, as well as, ongoing client strategy and insights analysis- Specialized in working with our clients’ executive leadership teams to define, align, and/or create business strategy; especially, product-based launches and strategic sales growth- Developed a productized website design & development service using a subscription-based sales model; decreased cost and time frame by 60%, stabilized on-going revenue streams, and increased client retention rate for additional services- Led a data analytics research strategy for Sinclair Community College; produced insights into marketing, student aid and class scheduling by analyzing more than 8MM student record data points- Led the naming and 2018 product line-up strategy efforts for FootJoy, the best-selling golf shoe brand in America; product release scheduled for Fall 2018- Led product repositioning for One Call Now broadcast messaging service, resulting in a marked increase in sales and a decrease in sales team call time -
Marketing StrategistLion + Panda Jan 2014 - Dec 2018Dayton, Ohio
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Director Of SalesAbbott Sign Company Jan 2009 - Jun 2011- Directed and personally accountable for the sale of the largest contract in company’s history with Staffmark for a national rebranding, representing a 300% increase in total yearly revenue the first year alone, with a contract that included an ongoing exclusivity agreement which is currently still in effect- Led an internal initiative to restructure process and project workflow, allowing Abbot Image Solutions to regain solvency and avoid closure -
Business AnalystInterbrand Dec 2007 - Aug 2008- Managed and directed internal and global analytics teams through rebranding of the architectural coatings division of PPG Industries, aligning over 15 years of different brand acquisitions; success of the project enabled Interbrand to retain the contract, leading to a full global rebrand for PPG in 2016- Led research strategy and analysis to provide report and POV for Nissan Russia, allowing them to confidently make decisions regarding of number of factories they would acquire to meet the needs of the expanding Russian market- Responsible for supporting client research strategy for brands such as FedEx, Cargill, Feeding America, Burger King and KFC -
Architectural Interiors SpecialistElements Iv Interiors Jul 2004 - Jun 2006
Kenny Brightman Iii Skills
Kenny Brightman Iii Education Details
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Industrial Design
Frequently Asked Questions about Kenny Brightman Iii
What company does Kenny Brightman Iii work for?
Kenny Brightman Iii works for Spark
What is Kenny Brightman Iii's role at the current company?
Kenny Brightman Iii's current role is Chief Strategy Officer (CSO).
What is Kenny Brightman Iii's email address?
Kenny Brightman Iii's email address is ke****@****fee.com
What is Kenny Brightman Iii's direct phone number?
Kenny Brightman Iii's direct phone number is +193741*****
What schools did Kenny Brightman Iii attend?
Kenny Brightman Iii attended The Ohio State University.
What skills is Kenny Brightman Iii known for?
Kenny Brightman Iii has skills like Marketing, Advertising, Social Media, Strategy, Management, Creative Direction, Social Media Marketing, Sales, Strategic Planning, Marketing Strategy, Brand Development, Illustrator.
Who are Kenny Brightman Iii's colleagues?
Kenny Brightman Iii's colleagues are Jason Hedrick, John Beckstein, Todd Larue.
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