Ken Callander Email & Phone Number

San Francisco Bay Area

Consulting services focused on:Corporate Legal Departments – legal operations, pricing and value-based fee arrangements, billing requirements and guidelines, litigation management, department budget development and management, RFP effectiveness, technology evaluation and implementation, outside counsel management, strategic planning, law firm invoice analysis, project management, and sourcing of new high-value outside counsel talent..

San Francisco Bay Area

- Management of a 25 member marketing team including the business development, marcom, PR, events, communications, and social media functions- Responsible for client outreach programs including the development and management of clientteams and the client feedback interview process- Responsible for the development of a pricing policy, coaching of individual attorneys on creativeand profitable pricing proposals, and approval of all non-standard pricing arrangements firmwide- Responsible for the development and implementation of numerous firm-wide initiatives andprograms including lateral hiring, legal program management and new service delivery models- Management of a $6M department budget; responsible for all staffing and hiring

-Management of a firm-wide team of three business development managers and nine business development professionals across seven offices-Development and implementation of marketing and business development strategies-Development of innovative service delivery and compensation models-Focus on initiatives related to revenue enhancement, service excellence, process improvement and cost reduction-Management of a million dollar business development budget with ROI metrics-Work closely with Managing Partner, Practice Group Chairs, and key partners-Assist with implementation of firm strategic plan -Assist with renegotiating firm client engagements with focus on alternative fees and increased realization/profitability-Management and participation in client service interviews; development of feedback response plans-Responsibility for hiring, coaching, mentoring, and training of the marketing team-Business development coaching of individual attorneys

Marketing consultant to law firms and small- to mid-size professional services companies. Delivered consulting services for market assessment, marketing strategy and planning, brand development, market segmentation and targeting, client feedback and partnering, business development, pricing, and outbound marcom.

Strategy, development and implementation of numerous global, multi-business marketing and business development programs across multiple channels. Project leader in the development of a complex 18-month program with a multi-functional, cross- geographic team that implemented a successful corporate-wide International Pricing Structure in 37 currencies and 128 countries.Developed value pricing models and process and was recognized as corporate pricing expert. Trained marketing and sales teams on these and other marketing principles.

Responsible for marketing and business development of professional services for multi-million dollar test systems. Conducted market research, lead generation, competitive analysis, client feedback and loyalty, marketing plan development, proposal development, sales field training, profitability analysis, pricing models, sales tool development, and internal and external marketing communications.

Management of IFC Components manufacturing. 130 Employees. Annual Sales of $24M.