Product Line Manager
Allnex-Eternal Resins Corporation Limited
Taipei City, Taiwan
Responsible for product management / development, marketing campaign and strategic planning for identifying revenue opportunity and achieving revenue targetEssential Duties and Responsibilities:•Identify new potential products and opportunities to stimulate revenue•Develop the marketing plan•To deliver the marketing business goal and customer satisfaction.•Improve product quality, the product processes, existing products cost, system expansion to raise product… Show more Responsible for product management / development, marketing campaign and strategic planning for identifying revenue opportunity and achieving revenue targetEssential Duties and Responsibilities:•Identify new potential products and opportunities to stimulate revenue•Develop the marketing plan•To deliver the marketing business goal and customer satisfaction.•Improve product quality, the product processes, existing products cost, system expansion to raise product competitiveness•Coordinate global product management issues for resins, working closely with other regional product managers •Optimize Product portfolio by rationalizing unprofitable grades and supporting marketing in launching new grades•Analyze product profitability and forecast future product costs to set pricing targets with the sales team. Propose and implement market price increases as needed to achieve profitability targets.•Ensure necessary product registrations and regulatory compliances (e.g. FDA) are in place•Working with Supply Chain and sales, develop action plans to manage inventory within objectives for the region.•Monitor competitive actions, volumes and pricing for key product families. Show less