Social Media Strategy and Auditing: Led in-depth social media audits to uncover strengths, improvement areas, and growth opportunities. Presented actionable insights to clients to refine their digital marketing strategies.Creative Production – Copywriting, Graphic Design, and Video Editing: Produced still and video content and wrote engaging copy for posts and captions. Focused on storytelling and visual impact to strengthen brand identity and drive engagement across platforms.Content Planning and Scheduling: Managed a strategic content calendar aligned with business goals. Created and scheduled engaging posts for platforms like LinkedIn, Instagram, Threads, and Twitter, with attention to brand voice and audience engagement.Trend Analysis: Researched industry and social media trends, translating insights into content ideas that keep the brand relevant and engaging.Cross-Team Collaboration: Worked with teams across the organization to manage social media content needs, ensuring timely, cohesive posts with aligned messaging and visuals.

Social Media Auditing and Strategy: Conducted in-depth social media audits, identifying strengths, weaknesses, and growth opportunities to present to clients, guiding them towards effective digital marketing strategies.Content Planning and Scheduling: Developed and maintained a comprehensive content calendar. Crafted and scheduled engaging posts across various platforms, including LinkedIn, Instagram, Treads, and Twitter. Crafted compelling captions to enhance user engagement.Community Management: Proactively engaged with the audience by responding to comments, addressing inquiries, and fostering a positive online community.Trend Analysis: Researched industry and social media trends, translating findings into actionable insights to ensure content remains relevant and impactful.Weekly Performance Reporting: Gathered data weekly from various social media platforms, such as LinkedIn, Instagram, Facebook, Twitter, and YouTube. Produced comprehensive reports highlighting top-performing posts and analyzed the key factors contributing to their success.Cross-Team Collaboration: Facilitated the efficient management of post requests from multiple teams, ensuring timely scheduling and addressing any content gaps, including copy and creative assets, for diverse platforms.

As a social marketing intern, I am contributing to Enilon's social strategy through researching, and content planning/creation. Researching new/best B2B social strategies and trends on various platforms. Creating organic social content- video editing, motion infographics, and still posts across LinkedIn, Instagram, Facebook, and TikTok.

Researched and forecasted trends across various social media platforms. Monitored patterns of competing brands. Pitched ideas for new content and strategies. Created Instagram stories, reels, and posts daily. Developed a Pinterest account and created content for various boards daily. Tracked and reported analytics across all social platforms. Assisted in photoshoots. Created idea boards, collected product photography inspiration, and styled products for shoots. Captured behind-the-scenes content for future reels. Reached out to potential influencers, and organized products for gifting.