Kendall Rae Erickson Email and Phone Number

Concept and execute strategic 360 seasonal campaigns and projects for the company’s luxury brands, Collection & Purple Label. Create and present concept decks to executive leaders. Art direct on-figure stills and videos on set, in collaboration with photographers, DPs, and Creative Director. Direct social-first moments including celebrity shoots, seasonal runway shows, and mini-campaigns. Research and pitch new talent for future campaign shoots, including model casting, photographers, directors, hair and makeup artists, and more. Oversee retouching and color-correction in post and support in layout design for larger print and digital publications, such as Vogue and Harper’s Bazaar.

Concepted and executed 360 brand projects and collaborations, including BAPE x Coach, Disney x Coach, and more. Art directed product still photoshoots, both in-studio and virtually. Owned and oversaw the global email marketing program—from initial briefing to conception and final delivery; working closely with cross-functional marketing and e-commerce teams. Designed responsive monthly site uploads for coach.com.

Photographed NYC-based imagery. Shot and directed videos for WNRS to use on their social media bases, including Instagram and TikTok.

Created omni-channel visual content using mediums such as watercolor, ink wash, paper-cutting, and photography. Owned the conception, design, and production of the 2018 Holiday Hat/Scarf Gift packaging, which was available for purchase in-stores and online.

Designed digital content for web advertisements, social media launches, and e-mail marketing blasts. Presented ideas to several executives and worked alongside Creative Directors to concept larger campaign ideas.

Designed advertisements and visual content for local companies and school systems. Modernized company’s social media outlets by creating new accounts for Twitter and Instagram and reworking existing platforms. Experimented with different printing techniques and learned the technology behind them. Photographed updated headshots for the company website and brand.