Ken Dawson Mba

Ken Dawson Mba Email and Phone Number

Agency owner, account strategist, marketing consultant @ Lyfe iQ
Sacramento, CA, US
Ken Dawson Mba's Location
Greater Sacramento, United States, United States
Ken Dawson Mba's Contact Details

Ken Dawson Mba work email

Ken Dawson Mba personal email

About Ken Dawson Mba

Marketing Professional with 27 years of experience cultivating brands and executing innovative e-commerce campaigns from D2C to B2C to B2B clients in the Insurance, Financial, Automotive, Technology and Healthcare industries. Most recently focused on development and launching of tightly integrated marketing ecosystems bringing data and creative together for clients such as VSP, Visa and Intel.Specialties: E-commerce, Analytics, Digital & Direct Marketing, Integrated Marketing, Loyalty Marketing, Brand Planning and execution, CRM, Project and Team Management, New Business

Ken Dawson Mba's Current Company Details
Lyfe iQ

Lyfe Iq

View
Agency owner, account strategist, marketing consultant
Sacramento, CA, US
Ken Dawson Mba Work Experience Details
  • Lyfe Iq
    Lyfe Iq
    Sacramento, Ca, Us
  • Qooqoo
    Director
    Qooqoo Aug 2022 - Present
    Irvine, California, Us
    Leading client relationships and campaign strategy and execution for clients in the healthcare, vision, reconstruction, aesthetics and pharmaceutical industries with a focus on aligning creativity with business acumen to create campaigns that perform.
    View
  • The Shipyard
    Account Director
    The Shipyard Dec 2020 - Jun 2022
    Columbus, Ohio, Us
    Merger between Mering and The Shipyard bring the best of brand and data science together.
    View
  • Mering
    Director, Brand Management
    Mering Sep 2019 - Sep 2021
    Sacramento, California, Us
    Leading a team focused on telling compelling brand stories and growing clients business through tightly integrated omni-channel campaigns. Focused on directing campaigns from brand strategy through to e-commerce and CRM campaigns that elevate brands and drive measurable results.
    View
  • Thomasarts
    Group Account Director
    Thomasarts Jan 2013 - Aug 2019
    Farmington, Ut, Us
    Group Account Director for team covering Fortune 500 clients in technology, insurance, financial, automotive/dealer and healthcare industries.Focused on combining the best of technology and creative solutions to grow our clients brands and increase revenue while maintaining tight budget standards.Strategic leadership for overall campaign direction and execution, brand planning, creative execution, and campaign analysis and review. Overall client relationship and growth, P&L responsibility.
    View
  • Mccann Slc
    Account Director
    Mccann Slc Jun 2012 - Dec 2012
    Account Director for the Intel B2B business covering outreach to technology personas, ongoing CRM campaigns and content creation for online and community distribution. Lead for B2C campaigns to support the "Ultrabook" campaign encouraging usage of this Intel coined term by manufacturer partners to increase PC share of mind and market. Implementations cover the spectrum of channels from print to social to maximize reach to all segments of our target audience.
  • New Control. Inc
    Account Director
    New Control. Inc Apr 2002 - Jun 2012
    Account Director for Visa Loyalty and Innovation group projects including the Visa Incentive Network, V.me (Visa Checkout), Merchant Offer Program and others. Led a group of talented individuals striving to increase consumer and small business loyalty and engagement for Visa and their largest Financial brands (Chase, Bank of America, Wells Fargo, Capital One, Citi, etc).
  • Rapp Collins Worldwide
    Brand Planner
    Rapp Collins Worldwide 1998 - Apr 2002
    New York, Ny, Us
    Assisted Sr Brand Planners and Sr staff with development and implementation of planning strategy and new business development focusing on CRM and lifetime value initiatives.
    View
  • Dmb&B
    Media Planner
    Dmb&B Apr 1996 - Feb 1998
    Media planning duties for Burger King account including planning, scheduling and managing of Network/DMA relationships
    View

Ken Dawson Mba Education Details

  • California State University-Sacramento
    California State University-Sacramento
    And Related Support Services
  • University Of Colorado Boulder
    University Of Colorado Boulder
    Political Science/Business

Frequently Asked Questions about Ken Dawson Mba

What company does Ken Dawson Mba work for?

Ken Dawson Mba works for Lyfe Iq

What is Ken Dawson Mba's role at the current company?

Ken Dawson Mba's current role is Agency owner, account strategist, marketing consultant.

What is Ken Dawson Mba's email address?

Ken Dawson Mba's email address is ke****@****hoo.com

What is Ken Dawson Mba's direct phone number?

Ken Dawson Mba's direct phone number is +180145*****

What schools did Ken Dawson Mba attend?

Ken Dawson Mba attended California State University-Sacramento, University Of Colorado Boulder.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.