Kendel Fiorentino

Kendel Fiorentino Email and Phone Number

Fractional CMO | Strategist, Activator, Achiever, Rebellious Optimist @ LEAD
Kendel Fiorentino's Location
Orlando, Florida, United States, United States
Kendel Fiorentino's Contact Details
About Kendel Fiorentino

Kendel Fiorentino is a Fractional CMO | Strategist, Activator, Achiever, Rebellious Optimist at LEAD. They possess expertise in omni, visual merchandising, sec, consulting, bcs and 108 more skills.

Kendel Fiorentino's Current Company Details
LEAD

Lead

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Fractional CMO | Strategist, Activator, Achiever, Rebellious Optimist
Kendel Fiorentino Work Experience Details
  • Lead
    Cmo In Residence
    Lead Jul 2024 - Present
    Greater Orlando, Florida, United States
    LEAD is a global venture corporation dedicated to enhancing lives through sports and health tech.Leverage marketing and operations expertise in the sports, health, and wellness sectors to provide strategic, revenue-driving support to our portfolio companies.Embed within early-stage portfolio companies to develop and execute high-impact marketing strategies that drive growth, increase brand awareness, and maximize customer acquisition.Consult with innovation partners on collaborating with early-stage technologies to advance their strategic priorities.
  • Lead Sports & Health Tech Partners
    Chief Operating Officer
    Lead Sports & Health Tech Partners Sep 2022 - Jul 2024
    Orlando, Florida, United States
  • Lead Sports & Health Tech Partners
    Head Of Marketing
    Lead Sports & Health Tech Partners Mar 2022 - Sep 2022
    Orlando, Florida, United States
    leAD Sports & Health Tech Partners sources, funds, and drives growth of early-stage sports & health tech startups globally. leAD works with groundbreaking solutions across the verticals of fan engagement, connected athletes, and health & well-being.
  • Kaya Climb
    Marketing
    Kaya Climb Jul 2024 - Present
    KAYA is a climbing app with a vibrant community of climbers and gym partners. KAYA helps rock climbers progress, find their crew and participate in their climbing community. Made by climbers for climbers, we are changing the sport of climbing by connecting the people behind each attempt, on every climb — to build the stoke together.
  • Mustard
    Fractional Cmo
    Mustard Apr 2024 - Present
  • Reebok
    Director Brand Communications
    Reebok Jun 2018 - Jul 2021
    Nuremberg, Bavaria, Germany
    Responsible for developing and executing a holistic communications strategy for the European market, designed to build a challenger brand and drive sales. Oversight of brand and performance paid media, PR, influencer marketing, partnerships, own social. Seasonal budget planning in alignment with business and brand priorities. Close collaboration with Global marketing, Country Clusters, Key Account teams and DTC teams to ensure executional excellence. Head of European Sustainability initiative, driving internal and external communications around brand and product ambitions.
  • Reebok
    Sr. Manager Brand Activation
    Reebok Jan 2017 - Jun 2018
    Nuremberg, Bavaria, Germany
    Responsible for developing and activating the European go-to-market strategy for the Sport business unit including calendar management, campaign development & localization, paid/owned/earned channel activation, digital campaign activation oversight, budget management. International and cross-functional collaboration with internal stakeholders and agency partners. Accountable for both brand and financial KPIs.
  • Reebok
    Us Trade Marketing
    Reebok Jul 2014 - Jan 2017
    Greater Boston Area
    Managed the development and execution of omni-channel account activation plans for key accounts in the mall channel - Foot Locker, Inc. (Footaction, Champs, Lady Foot Locker, SIX:02, and Kids Foot Locker), Finish Line (incl. Finish Line @ Macy's).
  • Groupm Entertainment & Sports Partnerships
    Account Director
    Groupm Entertainment & Sports Partnerships Jun 2014 - Jul 2014
    New York, Ny
    Client consulting in the areas of brand activation, integrated marketing strategies and media solutions. Responsible for the ideation, creation and implementation of partnership-driven programs that leverage paid, earned and owned media. Member of business development team, responsible for ideation, pitch development and delivery. Primary clients: Discover Card, Chevron
  • Groupm Entertainment & Sports Partnerships
    Senior Account Manager
    Groupm Entertainment & Sports Partnerships Oct 2011 - Jun 2014
    New York, Ny
  • Sportsnet New York
    Sales Promotion Manager
    Sportsnet New York May 2010 - Oct 2011
    New York, New York, United States
    Developed integrated sponsorship and promotional programs across SNY and New York Mets platforms to maximize advertising sales revenue opportunities. Managed implementation of on-air and digital sponsorships, promotions and sweepstakes for 100+ clients.
  • Amplify Sports And Entertainment
    Senior Account Executive
    Amplify Sports And Entertainment Oct 2007 - May 2010
    New York, New York, United States
    Management of multiple client accounts in the areas of sports marketing consulting, event production, event marketing, talent, property and vendor negotiation, and sponsorship analysis

Kendel Fiorentino Skills

Omni Visual Merchandising Sec Consulting Bcs Market Channel Grassroots Marketing Discover Sales Mentoring Finance Maternity Ctc Return On Investment Oversight Idea Generation Client Accounts Event Management Scholarships Mets Assessment Management Revenue Production Coordination Public Relations Marketing Communications Science North America Entertainment Management In Store Marketing Broadcast Soccer Accounting Execution Seasonal Espn Communications Swimming Golf Press Releases Networking Offering Reports Strategy Media Planning Extensions Strategies Sales Promotion Buying Property Training Order Fulfillment Vendor Negotiation Bus Conferences Stakeholders Partnerships Campaigns Analysis Diving Advertising Agency Community Initiatives Community Service Promotional Botox Sports Coordination Foot Women's Event Planning Business Development Home Advertising Sales Athletic Training Trade Marketing Marketing Entertainment Branded Content Nhl Presentations External Agencies Media Nbc Project Delivery Online Programs Internal Audit Banners Distribution International Sweepstakes New York Event Production Internal Liaison Jets Integrated Marketing Materials Esp Nikon Fostering Career Counseling Needs Assessment Proposal Writing Platforms Creative Direction Budgets Television Sports Marketing Delivery Recruiting Evaluation Sponsorship Champs

Kendel Fiorentino Education Details

Frequently Asked Questions about Kendel Fiorentino

What company does Kendel Fiorentino work for?

Kendel Fiorentino works for Lead

What is Kendel Fiorentino's role at the current company?

Kendel Fiorentino's current role is Fractional CMO | Strategist, Activator, Achiever, Rebellious Optimist.

What is Kendel Fiorentino's email address?

Kendel Fiorentino's email address is ke****@****bok.com

What is Kendel Fiorentino's direct phone number?

Kendel Fiorentino's direct phone number is +178140*****

What schools did Kendel Fiorentino attend?

Kendel Fiorentino attended University Of South Carolina.

What skills is Kendel Fiorentino known for?

Kendel Fiorentino has skills like Omni, Visual Merchandising, Sec, Consulting, Bcs, Market, Channel, Grassroots Marketing, Discover, Sales, Mentoring, Finance.

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