• Developed and managed marketing programs for EF Choice Consulting, NAMI Dupage, Precious Times Magazine and other businesses effectively drawing brand awareness, traffic, and engagement to social media sites. • Achieved a strong viable social media presence and developed concepts with viral potential. • Assess social media marketing strategies to determine the rate of return.• Identified and tapped into new channels to optimize ROI and fuel revenue growth.• Maintained advertising, marketing, and operating expenses to meet budget limitations.• Accountable for search engine optimization (SEO) and social media efforts to reinforce and solidify all marketing and promotional messages. • Developed concise marketing plans for small businesses and non-profits helping to increase their bottom line. • Created innovated intergrated marketing strategies including PR, Advertsing, Sales, and Marketing expertise.• Specialty in Advertising Sales Strategies for Magazine Publishers, Sales Organizational Strategies, Internet Marketing Plans, and Integrated Marketing Campaigns.

• Developed and marketed sales incentive programs for independent store owners resulting in increased sales and improved store performance.• Tracked incentive programs to provide NAPA and store owners with meaningful data to assist with product selection decisions and improved return on investment.• Analyzed sales and marketing data and utilized results to develop and improve internal and external sales approaches.• Mentored members of the sales team on techniques and skills for achieving and exceeding quarterly and annual targets.• Consulted with independent store owners on retail merchandising including, new planograms for store openings, store resets, top sellers, visual appeal, POS materials, and managing store inventory levels using Market Inventory Classification System.

Regional Marketing Consultant for Nissan's Regional Incentive programs. Managed One Million Dollar Tactical Budget. Responsible for the development of marketing programs from inception to fulfillment. Responsible for RFP's, event planning, prize fulfillment, promotional materials development, strategic, incentive plans, managing website content, incentive program tracking, and departmental budget updates.