Kendra Carlson Email & Phone Number

Indianapolis, Indiana, US

Durham, North Carolina, US

• Led 6 global and US-focused value and access projects in diabetes, infectious disease, and neurology
• Developed 12 strategy project proposals, securing $500k+ in projects with new and existing clients
• Managed 12 junior staff members, providing direction, advice, and leadership across multiple projects
• Deepened subject matter expertise of payer landscape across 5 disease states, including orphan diseases
• Leveraged business acumen to identify strategic project approach for key client questions

Indianapolis, Indiana, US

• Developed an innovative and inclusive team culture to optimize customer experience and business results
• Led brand strategy development and insights-driven execution of HCP marketing for 3 metastatic breast cancer indications
• Spearheaded US brand's strategic and business planning processes for the past 2 planning cycles
• Drove strategic omnichannel marketing execution, creating the brand’s first free-text e-mail communication for sales representatives with open rates of ~20%
• Pioneered agile methodology and integration with cross-functional partners, reducing brand tactic development to 3 weeks

Indianapolis, Indiana, US

• Develop and ensure alignment to the global payer strategy (pricing, reimbursement, and access or PRA) as part of the NILEX launch and commercialization process for a priority Oncology brand
• Assess the PRA value, opportunities and/or risks for 3 future indications including input into clinical study design, subsequent data analyses to reflect payer needs
• Led development of sub-population payer strategies through cross-functional collaboration with Health Outcomes across 4 indications
• Provide and incorporate payer insights and reimbursement market trends at the global, regional, and affiliate-level into the overall brand payer strategy

Indianapolis, Indiana, US

• Work cross-functionally with Global IT and select global affiliate teams to advance market access and account strategy analytical capabilities for key account managers and PRA employees
• Design customized Tableau dashboards and data capture tool (AICT) for each affiliate through collaboration with select affiliate stakeholders
• Create training materials and train KAMs / other end users on tool usage through in-person training sessions
• Analyze, create and communicate predictive models using R and JMP to Sr. Directors
• Manage cMBA and Undergraduate campus intern and full-time hiring process including placements and yield management through partnership with HR and the PRA Senior Leadership

Indianapolis, Indiana, US

• Work cross-functionally with Global IT and select global affiliate teams to advance market access and account strategy analytical capabilities for key account managers and PRA employees
• Design customized Tableau dashboards and data capture tool (AICT) for each affiliate through collaboration with select affiliate stakeholders
• Create training materials and train KAMs / other end users on tool usage through in-person training sessions
• Analyze, create and communicate predictive models using R and JMP to Sr. Directors
• Manage cMBA and Undergraduate campus intern and full-time hiring process including placements and yield management through partnership with HR and the PRA Senior Leadership

• Cleaned and analyzed data from two client companies
• Worked on 6-8 projects ranging from customer profiling to model selection
• Composed approximately 5 distinct programs, models, and/or functions in R Studio to aid in and automatize analysis
• Integrated multiple disperate data sets to create new master databases

Notre Dame, IN, US

• Mentored 60 students while grading assignments and exams

Columbus, Ohio, US

• Engaged customers and communicated current promotions and product features
• Operated the cash register and till during peak holiday shopping

Herzogenaurach, Bavaria, DE

• Executed a process management project for 16 Reebok retail stores’ Fitness Ambassador Program
• Analyzed program data collected from a sample of 3 stores over a year long period
• Presented formal recommendations to 20 Senior Leadership Team members yielding a 5% improvement
• Worked cross-functionally with four members from US Brand and Reebok Concept Store Retail teams

Notre Dame, IN, US

• Devised a marketing strategy for event promotion to meet $10,000 fundraising goal
• Delegated marketing duties to a team of five assisting in the strategic execution of the marketing plan
• Worked weekly with three Notre Dame media and marketing individuals while negotiating logo approval

• Marketed three major fundraisers through digital, social, and print media
• Conducted daily cold calls to obtain approximately $5,000 in sponsorships and donations
• Orchestrated day-of event setup and instructed over 40 volunteers
• Created weekly photo albums and videos for promotion
• Improved communication skills through daily interactions with special needs participants

• Managed an inventory system, tracked monthly shipments and scheduled daily jobsite deliveries
• Operated account billings and delivery of promotional materials for approximately 350 accounts

Master Of Science (M.S.), Computational And Applied Mathematics

Bachelor Of Business Administration (Bba), Marketing, Applied Computational Mathematics And Statistics

Education record