Kendra Kobler Email & Phone Number

New Jersey, United States

Marshall, North Carolina, United States

New York, United States

Manages multiple projects simultaneously and prioritizes competing deadlines throughout back-to-back events: Wellness Real Estate symposium, Global Wellness Summit, Global Wellness Trends report and press event, and monthly Wellness Moonshot webinars. Delivered the 2022 Global Wellness Trends Report in tight 6 week timeline by managing 10 authors, 2 designers, and 3 copyeditors; circulated all proposed edits, sourced imagery, wrote all photo captions, and uploaded content to CMS to optimize SEO and drive report sales.Successfully executed the 2021 Global Wellness Summit resulting in positive net income after one year of COVID-related losses; increased attendance by 200% by simplifying FAQs and travel logistics and frequently interfacing with those most likely to attend.Oversees registration flow, event app development, on-site staff allocation and training, and delegate feedback to maximize customer retention.Negotiates complex hotel contracts and collaborates with partners and stakeholders to plan upscale events; closely monitors P&L by tracking weekly revenue and eliminating unnecessary costs to maintain a lean million dollar budget.

Leads Institute’s Wellness Moonshot mission to eradicate preventative disease worldwide; builds collaborative relationships with executive team and synthesizes objectives proposed by diverse team of advisors from medical, technology, and media backgrounds into an actionable plan. Supports leadership by monitoring key performance indicators (KPIs) to inform which promotions drove the most research downloads, registration sales, and report purchases; researches and presents steps to grow network and database, diversify communication channels per region, and deliver valuable research and content to more businesses worldwide.

Greater New York Area

Studied content trends to create and execute timely social assets including posts, stories and videos; writes and edits all copy, selects compelling imagery, and researches effective hashtags and geotags to increase likelihood of viral discovery.Increased followers by over 40% in ten months; tracks performance insights including likes, comments, shares, saves, and impressions to maximize engagement and adapt best practices.

New York, New York, United States

Cultivated interpersonal relationships and new business through industry networking and proactive outreach; adapted sales and communication strategy to address volatile market amidst pandemic uncertainties

Greater New York City Area

Led a team of five and collaborated with legal, finance, design, marketing, and sales teams to launch new turnkey meditation program as a way to expand the Stay Well healthy hotel room model for new business verticals including airports, spas, and corporate offices.Managed full project scope from planning to implementation by establishing workflow, creating timelines, streamlining warehouse logistics, and creating marketing and training materials.Established key partnerships by leading collaborative, mutually-beneficial brainstorming sessions with top telehealth providers including Mayo Clinic, Cleveland Clinic, Johns Hopkins, and Deepak Chopra Global to package world-class medical content and services for clientsLed creative brainstorming sessions with product and design teams to bring white-labeled products to life; delivered memorable taglines for new packaging; crafted all language for new launches, marketing campaigns, and online store descriptions.Anticipated scenarios and factors for product roll out; proactively managed expectations of clients, vendors, and partners during times of rapid growth and manufacturing delays.

Greater New York City Area

Greater New York City Area

New York, New York

New York, New York

New York, New York

Project Manager for the 2015 Global Spa and Wellness Trend Forecast ReportSpoke on Spafinder’s research and trends on a wellness travel panel at the 2015 New York Times Travel ShowComposed personalized communication to over 400 spas worldwide for Spafinder’s inaugural Wellness Travel AwardsCollaborated with the Chief Brand Officer, top management, and design team to refine brand materials for company sub-brandsMaintained the website’s CMS for executive information, press releases, media kits, and managed marketing budget, media inquiries, and editorial lists

Washington, Dc

Oversaw the operations of the Washington Spa Alliance Symposium by corresponding with industry leaders, organizing presentations, and owning all social media communications

Rockville, Maryland

Created customized standard operating procedures for a new luxury resort spaInterviewed spa operations experts to create a marketing strategy for a newly opened propertyDesigned marketing and training presentations that were implemented during pre-openingsAsked by management to fill in as Spa Director in an unexpected situation

Stamford, Connecticut

Presented consulting project findings to executive team of the finance, marketing, and training departments Managed data for launch of the new Elizabeth Arden product line designed exclusively for Red Door SpaAssisted operations team members at various properties with exclusive spa-hosted events

Bachelor'S Degree, Hotel Administration

Activities and Societies: President of the Cornell University Spa Association, Co-President of Hotelies Serving Society, Manager of Hotel.

International Business Entrepreneurship

High School, International Baccalaureate Diploma