Kendra Strey Email & Phone Number

Oakland, California, United States

San Francisco Bay Area, California

• BRANDING AND ADVERTISING
• Conceived and implemented this nonprofit's first multichannel digital marketing strategy. >In first 12 months, grew agency’s website traffic 157 percent YOY. >Elevated social media presence with brand-centric content.
• Partnered with strategic planning committee on a critical branding campaign that yielded a 42 percent increase in web traffic YOY. > Defined campaign vision and key tagline. > Negotiated advertising contracts for.
• Oversee procurement of branded promotional items and apparel.WRITING AND DESIGN
• Developed and maintain agency’s first resource blog for family caregivers.
• Overhauled Annual Report and related publications to improve storytelling.

Marina Del Rey, California

• PUBLICATIONS AND E-MAIL MARKETING
• Wrote print marketing materials, including the annual destination guide and more than 10 complementary brochures.
• Wrote promotional copy for paid advertorials.
• Monthly e-mail marketing to list of more than 5,000 subscribers.WEBSITE AND SOCIAL MEDIA MANAGEMENT
• In collaboration with our SEO specialist, I evaluated our month-end Google Analytics reporting and strategized about needed improvements to the website.
• Updated our Wordpress-based website as needed with fresh content and remedied function performance issues.

• The Auto Club of Southern California is the headquarters for nine AAA markets throughout the country. Here, I served as an editor on seven travel and membership magazines, primarily for Texas Journey, the publication.
• Project management of the entire editorial calendar
• Managed editorial and art spending with monthly budget forecasting and reconciliation
• Oversaw a 25+ freelance staff

• Project manager for book publishing division.
• Managed book projects from acquisitions through editing process and completed printing
• Responsible for organizational edits to ensure new manuscripts fit their series’ structures
• Analyzed manuscripts’ additional editing needs and contract freelance editors accordingly
• Liaison between authors, book designers, photographers, and illustrators

Covered hard news and features for three communities and an eight-campus school district

Ba, Journalism

Activities and Societies: 2000–2002: Editor in Chief of The Point Weekly student newspaper, San Diego Magazine internship (editing).

Completion, Los Angeles

This seven-course program is created for those who are interested in helping propel our area forward and to contribute to the progress of.