Kendra Thomas Email and Phone Number
Kendra Thomas work email
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Kendra Thomas personal email
Experienced and results-driven Product Marketing Manager with a proven track record of successfully launching and promoting innovative products in highly competitive international markets. Skilled in developing comprehensive go-to-market strategies, conducting market research, and identifying customer needs to provide viable solutions on a global scale. Proficient in creating compelling product messaging and positioning, driving brand awareness, and collaborating with cross-functional teams to deliver impactful marketing campaigns. Keen ability to analyze data and leverage market insights to optimize product performance and achieve business objectives. Solid reputation for leading effective teams, while maximizing client sales and retention to drive revenue growth.
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Global Product Marketing ManagerJohnson Controls Mar 2023 - PresentCork, Ireland, IeSpearhead product marketing strategies and execution for a portfolio of 4 brands and 13 products worth over $200M.Partner with 14 Regional Managers, Product Managers, and Sales Directors in Europe, the Middle East, Africa (EMEA), Latin American (LATAM), and North America, to develop launch strategies that tailor to the specific marketing needs of each region.Coordinate with external agencies to receive language translation support and create inclusive marketing products for each country.Manage stakeholder relationships with the Digital Marketing, Product Management, and Sales team to forecast business needs and create a strong marketing campaign that maximizes consumer interest and exceeds projected sales.Generate region-specific launch plans that include social media branding, key messaging, demo boards, sales kits, standard work, and sales enablement training to enhance employee knowledgeability on how to effectively sell products to clients internationally.
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Senior Global Marketing ManagerJohnson Controls Sep 2021 - Mar 2023Cork, Ireland, IeServed as a global leader for the EMEA region, overseeing all brand marketing strategy and execution logistics for over 50 countries.Supervised 2 Marketing Specialists by delegating tasks, conducting performance reviews, administering coaching, setting quarterly goals, and facilitating training to enhance their performance and productivity, resulting in over $40M in generated revenue.Launched a social media campaign that curated and distributed 585 LinkedIn and Facebook posts across 13 languages to increase brand awareness globally, resulting in over 1K impressions and a 110% increase in audience engagement within 90 days.Oversaw a budget of $300K to fund participation in industry expos and trade show events, sales enablement logistics, external vendors, and translation materials that tailored to various cultures within the EMEA region.
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Integrated Marketing ManagerJohnson Controls Jun 2016 - Sep 2021Cork, Ireland, IeDeveloped and executed marketing activation plans to engage with C-suite level Executives through organic and paid media, public relations, email, and other promotional measures, ultimately increasing brand awareness and generating $300M in the sales pipeline.Curated a training program to educate over 350 Sales and Service team members on how to optimize client support, generating over $7.5M in new sales, while increasing customer retention.Collaborated with the Learning and Development organization to design training courses for over 1.4K Service employees, generating $2.1M in recurring performance maintenance agreements.Led marketing efforts at global roadshows that promoted new products to prospective customers, resulting in over $30M in sales.Hosted seminars at each roadshow that allowed subject matter experts to inform 500 customers about leading industry products and solutions, resulting in the obtainment of continuing education units (CEUs) to help 125 clients maintain active licenses.Evaluated digital and social media campaigns to identify areas of improvement for marketing teams, sales, and media agencies.Conducted external market research and competitive assessments to generate customer insights and cultivate market intelligence, while incorporating findings into customer training and leadership presentations for continuous improvement purposes.
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Owner And Chief InfluencerBlackgirls.Doreviews Nov 2020 - Present"I immediately put on my marketing hat." Influencers that have real understanding of the corporate marketing world are priceless!That is Kendra!With a background in global corporate marketing Kendra understands how important it is for the investment being made in her to leverage real results. Kendra relies on her inherent skills as a marketer to be the best influencer.Travel Reviews: 1,500,000x views, 150,000x Shares & LikesProduct Reviews: 7000x Shares & LikesApparel Reviews: 4000x Shares, 3000x Accounts ReachedWith complete creative authority, she effortlessly produces her own visuals and copy to share on any platform, while keeping in mind any existing brand guidelines.
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Social & Digital Innovation Intern, MarcomApple Jun 2015 - Aug 2015Cupertino, California, UsCollaborated with Creative Directors, Producers, Designers, and other cross-functional teams to drive a global marketing communications campaign for Apple’s Marcom organization.Delivered strategic planning on Apple’s “Close Your Rings” social campaign that was designed to encourage healthier lifestyles, which later developed into a full online marketing program by the Apple Watch team.Facilitated a presentation to the Director of Global Marketing Communications as well as the Creative Director for Social and Digital Innovation to share pitch and marketing recommendations on the “Close Your Rings” campaign for leadership approval.
Kendra Thomas Skills
Kendra Thomas Education Details
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University Of Connecticut School Of BusinessMarketing
Frequently Asked Questions about Kendra Thomas
What company does Kendra Thomas work for?
Kendra Thomas works for Johnson Controls
What is Kendra Thomas's role at the current company?
Kendra Thomas's current role is Global Product Marketing Manager driving innovation in smart technology.
What is Kendra Thomas's email address?
Kendra Thomas's email address is ke****@****onn.edu
What schools did Kendra Thomas attend?
Kendra Thomas attended University Of Connecticut School Of Business.
What are some of Kendra Thomas's interests?
Kendra Thomas has interest in Social Services, Children, Civil Rights And Social Action, Education, Dancing, Poverty Alleviation, Singing, Human Rights, Areas Of Performing Arts Including, Female Empowerment.
What skills is Kendra Thomas known for?
Kendra Thomas has skills like Social Media, Leadership, Microsoft Office, Event Planning, Microsoft Word, Public Speaking, Customer Service, Teamwork, Community Development, Research, Problem Solving, Powerpoint.
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