Kendra Tonking Email & Phone Number

Leading an international team and agencies to deliver global high-performance marketing partnerships that grow audience engagement, drive brand awareness and customer acquisition. Defining and implementing commercial partnership strategies to support company goals and online trading objectives.

Built a new team to create and deliver brand building strategies to drive brand awareness and build brand equity. Collaborating across the business to deliver innovative campaign activations and integrated plans through paid, owned and earned touchpoints. Maximising the commercial value of existing brand assets and partners to create authentic, relevant.

London, United Kingdom

Acting as O2's incumbent agency, delivering strategic brand partnerships for O2’s loyalty programme Priority reaching 8 million O2 customers. Driving commercial strategy from pipeline to outreach. With a focus on creating a new vision and strategy and driving high performance across the agency team.

London, United Kingdom

Responsible for Sky’s brand experiences and brand activations. Bringing to life Sky’s products, technology and content to engage audiences and fans in emotive and innovative ways, building brand trust and deepening customer consideration and advocacy.

London, United Kingdom

Managing a portfolio of sponsorship rights in sports and music events across the UK for Coca-Cola.

Responsible for planning and implementing high-profile sponsorships for exclusive events including Glastonbury Festival and BAFTA.

Activating the T-Mobile brand experiences through brand-led partnerships and customer engagement programmes, driving customer loyalty, consideration and advocacy.

Working as part of the CRM team I delivered campaigns generating customer loyalty, increasing revenue and reducing churn.