• Work with a portfolio of clients to identify growth goals and define strategies and tactics to hit targets.• Mobilize and delegate tasks to internal and virtual teams to execute tactics and hit milestones.• Grow and lead a team of paid media specialists to execute on client strategies.• Conduct regular 1-on-1's and employee reviews to help my team set and achieve personal + professional goals.• Create internal processes and SOPs to increase speed of employee onboarding and create consistency of deliverables.• Run internal trainings to present and explain internal processes and SOPs.• Work and meet regularly with the management team to discuss and solve internal challenges and workflows.

• Worked with a portfolio of clients to identify growth goals and define strategies and tactics to hit targets.• Mobilized and delegated tasks to internal and virtual teams to execute tactics and hit milestones.• Planned, built, launched, and managed paid media campaigns on Facebook Ads, Google Ads, Quora, YouTube, and more.• Analyzed data to uncover insights and identify "start, stop, continue" items• Conducted monthly meetings to present and share new insights and updated action plans.

• Defined organic and paid media strategies to drive customer acquisition.• Worked closely with marketing pillars & sales team to support organic and paid media initiatives.• Defined and executed the go-to-market strategy for RestoHub.org.

• Key point of contact for portfolio of Enterprise clients including Rogers, RE/MAX, FedEx, Valvoline, Primus, RateSupermarket.ca, BMO, among others.• Managed and guided a team of SEO specialists to ensure we met client goals and objectives. • Led daily scrums to align the team and remove roadblocks.• Created and optimized internal processes to improve efficiencies company-wide.• Created training resources & marketing strategies to increase the depth of knowledge for our SEO team as a whole.

• Presented strategies and tactical roadmaps to prospects and clients to help meet objectives.• Managed all client-communication and project management for a portfolio of clients.• Conducted and presented technical marketing audits to uncover gaps and opportunities.• Created, built, launched, and managed paid media campaigns on Google Ads and Bing Ads.

• Built the paid media and SEO agency service offerings from the ground up. • Created and managed all digital marketing campaigns for small local businesses.• Performed website SEO audits and competitive analysis.• Conducted keyword research and implemented on-page SEO best practices.• Managed an internal team of SEO specialists, designers, and developers to execute client initiatives.

• Managed the execution of digital marketing initiatives for a portfolio of Deluxe-owned websites, including: • Developed and Managed SEO, SEM & Online Media programs to increase Search Engine rankings, provide web site traffic growth, increase revenue and build brand awareness.

• Managed paid search campaigns & initiated on-page SEO best practices for a small number of local clients.