Ken Hertel possesses expertise in user experience, usability testing, information architecture, user centered design, user research and 19 more skills. Colleagues describe him as "Ken is an incredible UX research professional. He exudes empathy and rigor in his approach - always striving to understand and represent his user's mindset with candor. Ken's ability to drive insights through qualitative and quantitative methods with a scrappy budget significantly amplified our digital experience, product strategy, and results. Ken has a knack for drawing insights via remote, unmoderated user studies - which gave us artifacts to reference over time. His… Show more" and "In Ken’s 8 years here at WVUS he has pioneered the User Experience practice at World Vision, building it from the ground up. He researched and created the first user personas ever used here. He built our first ever customer journey map. He revamped our approach to Sponsorship marketing based on the needs of people considering sponsorship. He implemented a 360 degree approach to understanding our user experience, combining session recording, web analytics, heat mapping, user surveys… Show more"