Kenneth Hendrickson Email & Phone Number

Morristown, New Jersey, Us

Develop & execute comprehensive email marketing & SEO campaigns for clients across various industries, increasing website traffic, customer retention & conversion rates.Provided strategic guidance & marketing expertise to clients, including automation, list segmentation & campaign optimization strategies.Delivered data-driven insights and performance reports to clients, including key metrics such as ROI, customer acquisition costs, and conversion rates, leading to more informed decision-making and improved campaign performance.

Clearwater, Florida, Us

Develop & execute email marketing campaigns.Lead administrative resources responsible for list building, data collection & segmentation.Collaborate with sales to identify ideal customer profiles, prioritize target accounts & develop email messaging that resonates with prospects & generates interest in the company's services.Analyze email performance metrics, including open rates, response rates & conversion rates, to optimize email campaigns and improve overall performance.Assist with website development & SEO

Clearwater, Florida, Us

Develop & execute email marketing campaigns.Lead administrative resources responsible for list building, data collection & segmentation.Collaborate with cross-functional team, to identify ideal customer profiles, prioritize target accounts & develop email messaging that resonates with prospects & generates interest in the company's services.Analyze email performance metrics, including open rates, response rates & conversion rates, to optimize email campaigns and improve overall performance.

Palm Harbor, Fl, Us

Revamped the company's email program by establishing performance tracking metrics & developing a strategic plan that included implementing automated workflows, advanced list segmentation, list cleansing & comprehensive A/B testing, leading to a 500% increase in email-generated conversions within the first year.Implemented an aggressive list hygiene strategy to repair email reputation, leading to an increase of email deliverability & overall list engagement by 200% within the first 6 months.Implemented a comprehensive email testing plan that involved conducting A/B tests on subject lines, content, CTAs & email design, leading to a continuous improvement in engagement rates.Implemented advanced list segmentation strategies based on customer behavior & engagement data, resulting in a reduction in email opt-outs & significantly increasing all measured engagement metrics.Implemented several automated email marketing workflows, including welcome series, abandoned quote reminders, post-purchase follow-ups & reactivation emails.Analyzed & reported on key email metrics, such as open rates, click rates, conversion rates, bounce rates, & deliverability to make data-driven decisions that improved the email program's overall performance & ROI.Collaborated with designers & copywriters, to create visually appealing & compelling email templates that aligned with the brand's voice & messaging.

Established the company's email program including the implementation of their email service provider, development of email templates, creation of list segmentation strategies, creation of automation workflows & establishment of performance tracking metrics, resulting in a 300% increase in email-generated revenue within the first six months.Collaborated with designers & copywriters, to create visually appealing & compelling email templates that aligned with the brand's voice & messaging.Conducted A/B testing on various email components, including subject lines, call-to-actions, and images, improving open rates & conversion rates.

Successfully designed, developed & launched a professional e-commerce website.Implemented effective SEO strategies resulting in top placement for target keywords within the first 6 months of operation.Designed graphics for the website, social media, & promotional materials.Developed high-quality content for campaigns, blog posts, web pages & product descriptions.Created, developed & executed automated email strategies increasing conversion rates & customer retention.Created, designed & managed promotional email marketing campaigns leading to an increase in sales & customer engagement.Conducted A/B testing on all marketing campaigns, increasing overall engagement & conversion rates.Created high-quality product images for use on the website & other multichannel marketing campaigns.

Developed & executed automated email strategies including engagement, cart abandonment & customer reactivation workflows, significantly increasing conversion rates & customer retention. Created, designed & managed promotional email marketing campaigns.Developed list hygiene & segmentation strategies resulting in a substantial increase to email delivery rates.Conducted A/B testing on all email marketing campaigns, increasing overall engagement & conversion rates.Design & development of landing pages for use in multichannel marketing campaigns.Creation of engaging graphics for use in CPC & email promotions.Created high-quality product images for use on the website, print catalog & other marketing channels.Assisted in the design of the company's print catalog.Managed all e-commerce product listings.

Clearwater, Fl, Us

Created, designed & managed email marketing campaigns inclusive of newsletters & promotions.Conducted A/B testing on all email marketing campaigns, increasing overall open rates & click-through rates.Assisted in the development & execution of SEO strategies leading to an increase in organic website traffic & conversion rates.Analysis & reporting of SEO, email & social media campaigns.Assisted in the rebranding of the company's new e-commerce website.Production of high-quality product images for use on the website & marketing campaigns.

Clearwater, Fl, Us

Created & managed email marketing campaigns inclusive of newsletters & promotions.Conducted A/B testing on all email marketing campaigns, increasing overall email open rates & click-through rates.Executed SEO strategies leading to an increase in organic website traffic & conversion rates.Analysis & reporting of SEO, email & social media campaigns.

Provided IT administration services to small businesses resulting in a significant reduction of system downtime & improved overall system performance.Offered desktop support services resulting in higher efficiency & productivity among employees.Created effective network configurations resulting in improved performance & faster response times.Developed & designed websites based on SEO best practices creating a professional online presence for small businesses.Managed IT resources and provided recommendations on software & hardware to ensure optimal system performance.

Clearwater, Fl, Us

Increased organic website traffic through the implementation of SEO & link building strategies.Redesigned company's Ebay store layout resulting in a sales increase. Developed & managed 50+ Ebay auctions.

Us

Building & configuration of broadcasting facility computer systems used for the remote operation & monitoring of broadcast TV transmitters.IT support of broadcasting facility computer systems used for the remote operation & monitoring of broadcast TV transmitters.Organization, creation, & tracking of trouble tickets. Remote monitoring of all company owned broadcasting facilities.

Diploma, Multimedia Production

Diploma