Kenneth Petersen

Kenneth Petersen Email and Phone Number

Design & Merchandising Executive | Private Label Apparel Design | Fabric & Trim Design | Sourcing & Production @
Kenneth Petersen's Location
Novato, California, United States, United States
About Kenneth Petersen

Motivated, focused, proactive, dynamic, innovative, and team-spirited design & merchandising executive. Thrives in fast-paced environment, working closely with all team members, and negotiating exceptional deals with sources and manufacturers. Record of conceptualizing and realizing distinct company visions – with designs that capture their specific customers while capitalizing on emerging consumer trends and preferences to drive growth. Known for driving innovation and high-impact design for diverse markets & clienteles. Record of success through multiple management changes and culture changes.STRENGTHS – • Fashion Design Management, Design & Product Innovation, Private Label Design• Global Sourcing (Asia & Europe), Manufacturing & Production Quality, Contract Negotiations • Fabric & Textile Trends, Merchandise Planning & Assortment, Product Innovation• Buyer & Vendor Relations, Consumer Insights & Trend Prediction, Product Development• Hands-on Styling & Fit, Fabric & Trim Development – Design, Performances, & Finishes HIGHLIGHTS – > Introduced Louis Raphael’s Innovative 5 Way Stretch Technology for stretch fabric fashions bought hugely by Nordstrom, Kohl’s, Macy’s> Generated $10M in new recurring annual revenue by newly sourcing to develop high-value products for leading discount channels of distribution – Nordstrom Rack, Marshalls, Ross, etc> Made Kizan Amazon’s #1 Tailored Menswear supplier – Trousers, Jackets, Suit Separates, Tuxedos> Created Active & Golf Collections that generated large-scale annual buys by DSG, Amazon, Belk, Stein Mart, and more> Made Kizan #1 quota holder in Fine Worsted Wool from Asia to US > Won company’s 1st entry into Nordstrom Tailored Jackets & Suit Separates by creating relaxed, lightly constructed / fully tailored garments to exploit casualizing of American market (progressive fit & fabrication)

Kenneth Petersen's Current Company Details
Louis Raphael NY

Louis Raphael Ny

Design & Merchandising Executive | Private Label Apparel Design | Fabric & Trim Design | Sourcing & Production
Kenneth Petersen Work Experience Details
  • Louis Raphael Ny
    Vice President (Vp) – Merchandising & Design
    Louis Raphael Ny 2008 - Present
    San Francisco Bay Area
    Manage $75M+ combined annual budget for all merchandise categories (Mens Tailored, Casuals, Active & Utility Apparel; Women’s Golf & Active), through multiple management changes / new leaders from companies with wildly varying brands and cultures. Work with leadership to inspire design directions. Recruit / lead cross-functional staff of 5-12 handling design and development (fabric, silhouette, fit, trim). Partner with major chain retail buyers to grasp brand-specific private label needs; design new fashions and help refine merchandise mix. Use extensive network to constantly enhance sourcing to improve product quality and profit. Lead pre-production costing and stiff negotiations with sourcing and manufacturing facilities worldwide.> Currently launching “Trend Right” Hunting, Lumber & Workwear concept & products – fabrics, trims, silhouette & sourced manufacturing that opened new sportswear channels (Alpine, Field & Stream labels) > Headed design of Dress & Active Shirtings bought by LR, DSG, & Amazon> Led design of slim comfort trouser, creating innovative Hidden ExtensionTM waistband trim developments with major buys by Macys, Kohl’s, J.C.Penney, and Nordstrom> Won trademarks for innovation (Hidden FlexTM, Hidden ComfortTM, ProflexTM, Hidden ExtensionTM)BRANDS – Louis Raphael Luxe, Tailored, Moderne Classique, Louis Raphael Weekend, Louis Raphael Khakis & Denim, Braggi, Rosso, Westhill, LR2PRIVATE LABELS – MENS – Nordstrom Men’s, Nordstrom Rack, Alfani, Apt. 9, Croft & Barrow, Marc Anthony, Stafford, J.Ferrar, SaddlebredKHAKIS – Alan Flusher, Stafford, Louis Raphael KhakisGOLF – Walter Hagan, Slazenger, Alan FlusherOUTDOOR – Alpine, Field & StreamWOMENS – Karen Alexander, Lady Hagan, AlpineSTORES – Nordstrom, Amazon, Macys, Belk, Kohl’s, Dick’s Sporting Goods, Stein Mart, J.C.Penney, Belk, Marshalls, Ross StoresSCALE ANNUAL BUYS BY – DSG, Amazon, Nordstrom, Belk
  • Kizan International Inc.
    Design Director – Young Mens, Womens, & Tailored Apparel
    Kizan International Inc. 1998 - 2008
    San Francisco Bay Area
    Headed design and development, managing department operations and costing functions for $50M+ product line portfolio of Young Mens, Womens, & Tailored Apparel categories. Oversaw team of 3-7. Provided inspiration, conceptualization, design & development of all fabric (finish, color and performance), silhouette, trims & fit for all above categories. > Launched washable wool fully tailored garments, utilizing advanced Japanese technology to sustain crease & welts after wash – generated all-store 300K unit test order at Macys, with “sustainability combined with high performance” message> Developed 1st Super 100s Wool Blend & Super 150s P/V fabrications and marketing that generated 1M+ units per year in test orders, and is still active today
  • Kizan International Inc.
    Head Designer – Suits, Jackets, & Trousers
    Kizan International Inc. 1995 - 1998
    San Francisco Bay Area
    Promoted on fast track from merchandiser and fabric technician to head designer.

Kenneth Petersen Education Details

  • Cal State & Chabot College
    Cal State & Chabot College
    Bs Track, Biochemistry Major
  • Pacific Fashion Institute
    Pacific Fashion Institute
    Design, Tailoring, Manufacturing And Trade Studies

Frequently Asked Questions about Kenneth Petersen

What company does Kenneth Petersen work for?

Kenneth Petersen works for Louis Raphael Ny

What is Kenneth Petersen's role at the current company?

Kenneth Petersen's current role is Design & Merchandising Executive | Private Label Apparel Design | Fabric & Trim Design | Sourcing & Production.

What schools did Kenneth Petersen attend?

Kenneth Petersen attended Cal State & Chabot College, Pacific Fashion Institute.

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