Ken Park Email & Phone Number

San Diego, CA, US

Carlsbad, California, United States

Carlsbad, California, United States

Carlsbad, California

Carlsbad, California

Greater San Diego Area

• Created and executed competitive intelligence process to update cross-functional teams on market events and implications to ensure c-level executives have the tools to make informed and objective decisions.
• Developed and presented situational analyses and key insights for internal pulmonary arterial hypertension program, by analyzing competitors’ current and historical clinical programs using secondary data analytics.

Greater Boston Area

• Analyzed large database on a global market to develop research insights that identified key unmet needs, potential competitors, and its market size, ensuring accurate target market forecast.
• Developed a target product profile by conducting interviews with global healthcare professionals to identify current treatment algorithm and consumer behavior.

Seoul, Korea

• In-licensing & Upstream Marketing
• Performed market sizing of products considered for in-licensing for the Korean market through interviews with healthcare professionals and quantitative data analysis.
• Developed a five year pro forma financial statement with calculations of marginal profits and break-even points for in-licensing candidate products.
• Drafted business proposals & deal terms for in-licensing agreements for the licensor, leading to a successful negotiation of deal terms by reducing the total licensing costs by 60%.Business Development
• Identified and extended high performing over-the-counter products & medical devices by negotiating prices and managing regulatory procedures, and terminating underperforming lines, which resulted in $3.5 million profit.
• Manage technology transfer process, ingredient pricing negotiations and modifications to the license agreement.

Greater Chicago Area

• Identified communication gap and lapses between physicians and Korean patients and developed a more effective communication strategy to improve hospital efficiency and efficacy.

Master Of Business Administration (Mba), Marketing

Activities and Societies: Graduate Marketing Association, Healthcare Leadership Association, Graduate Asian Business Society, Marshall.

Bachelor Of Science (Bs), Biochemistry

Activities and Societies: Council of Pan Asian Americans, American Red Cross Loyola• Minor, Business Administration • Minor, Management •.