Kenny, Choon Hock L. Email and Phone Number
Experienced Marketing Entrepeneur with a demonstrated history of working in the business supplies, warehouse equipment, fire fighting industry, and end consumer health care products. Had experience with China, Singapore, and Hongkong market. Skilled in networking, business development, SEO, SEM, and creative thinking. Had strong entrepreneur personality and a never dying heart.
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Head Of One Leg KickY K Toh Marketing (S) Pte LtdSingapore -
Marketing ManagerY K Toh Marketing (S) Pte Ltd Sep 2016 - PresentSingaporeNot leaving so I ain’t updating it. -
Business Development & Digital Marketing ManagerSkytech Shares (Singapore) Pte Ltd 2013 - Sep 2016SingaporeReporting marketing plan and development closely under directorAnalyze market development and risk assessment to existing business module,research & provide 5 years heads up analyze to directorPlan and develop official website with developerManaging website updates and inputResearch keywords for Chinese marketResearch and develop solutions for Chinese Digital MediaCreate and startup Wechat Official accountConstant update information and communication through WechatMonitor Digital Media TrafficContent development for social media and homepageTranslation of product information from English to ChineseUnderstanding and handling new innovative products (simulator)Handling of new product market development, create strategy to enter market as introductory productEducating customers and partners in product’s importanceDevelop marketing materials for the new product, from understanding product to researching product uniqueness to preparing the content for PowerPoint Presentation, brochure, leaflet, videos, and online contentsSeek agent and quotation handling for printing of marketing materialsResearch,plan and write out script and content in video for new productMonitor the video capturing and developmentProvide support to customer and partners on the new productDevelop standard operating procedure for new product usersStudy and research knowledge on Fire Fighting which help in simulation training (new product: simulator)Research market pricing and calculate margin for new productResearch and develop packages for different needsResearch product competitive advantage and develop tender and bidding documents for new productDivide the Chinese market into smaller geographic segment and find competitive partner for each segmentVisiting different cities in China and networking to develop more partnership and introduce productCollect customer data and provide EDM blasting on products quarterly
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Digital Marketing ExecutiveYummi House Pte Ltd Oct 2009 - Apr 2013Singapore-Developing and implement creative marketing strategies to support the brand and drive sales and online traffic.-Managing the marketing budget on a day to day basis for the plan-Leading a team of 4.-Produce innovative and cost-effective promotions both in print and online.-Developing and maximising third party relationships to deliver on brand objectives and strategies.-Delivering an events programme, to ensure that brand presence is maximised and strategic objectives are met.-Proven marketing and promotions experience-Understand online marketing.-Excellent organisational and prioritization skills-High levels of creativity-Strong verbal and written communication skills-A clear understanding of the brand that I am working on-Drive sales and online traffic-Producing innovative and cost-effective promotions both in print and online.-Developing and maximizing third party relationships to deliver on brand objectives and strategies.-Delivering an events program, to ensure that brand presence is maximized and strategic objectives are met.-Excellent organisational and prioritization skills-High levels of creativity-Strong verbal and written communication skills-Liaising,networking with stakeholders including customers, colleagues, suppliers and partner -Managing customer relationships;-Sourcing advertising opportunities and placing adverts in the press -Managing the production of marketing materials, including leaflets, posters, flyers, newsletters, e-newsletters-Liaising with designers and printers;-Organizing photo shoots;-Organizing and attending events such as conferences, seminars, receptions and exhibitions;sourcing and securing sponsorship-Conducting market research, for example using customer questionnaires and focus groups;-Developing, marketing plans and strategies-Managing budgets-Evaluating marketing campaigns-Monitoring competitor activity -
Chief Marketing Officer And Founder Of Singapore Chinese OnlineSingapore Chinese Online Jul 2008 - 2013Singapore
Kenny, Choon Hock L. Skills
Kenny, Choon Hock L. Education Details
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Second Upper Honours -
Diploma In Business Studies (Marketing)
Frequently Asked Questions about Kenny, Choon Hock L.
What company does Kenny, Choon Hock L. work for?
Kenny, Choon Hock L. works for Y K Toh Marketing (S) Pte Ltd
What is Kenny, Choon Hock L.'s role at the current company?
Kenny, Choon Hock L.'s current role is Head of One Leg Kick.
What schools did Kenny, Choon Hock L. attend?
Kenny, Choon Hock L. attended University Of Bradford, Singapore Institute Of Management.
What skills is Kenny, Choon Hock L. known for?
Kenny, Choon Hock L. has skills like Sostac, Online Marketing, Marketing Communications Planning, Cold Calling, Networking, Business Development, Content Marketing, Market Research, Sun Tzu's Art Of War, Team Leadership, Digital Marketing, Advertising.
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