Kenny Day Email & Phone Number

Broken Arrow, OK, US

Claremore, OK, US

• Lead efforts of university's communications and marketing team, managing full-time team members along with student workers
• Direct ideas for and collaborate with colleagues on news stories, feature stories, social media posts, admissions marketing content, webpages, promotional materials, email communications, print pieces and more
• Write marketing copy including traditional advertising, landing pages, social media/ digital advertising, publications, speeches, etc.
• Work closely with Director of Admissions to coordinate marketing efforts, create communications pieces to support student recruiting, promote student recruitment events, etc.
• Consult with and advise VP of Development on a regular basis
• Create communications pieces on behalf of the President as assigned

Shawnee, OK, US

• Write copy for marketing creative including advertising, landing pages, University magazine advertisements, social media advertising, publications, speeches, etc.
• Write copy and / or edit copy for Admissions materials
• Primary media spokesperson for the University in crisis scenarios
• Create, oversee and distribute news releases for the University, establishing and maintaining excellent working relationships with media outlets to increase the rate of publication and airing of said news stories
• Supervise Web Content and Social Media Coordinator as well as Communications Coordinator, working together as a team to create stories, photos, videos and other content to tell the University story
• Consult with and advise AVP of Marketing and Communications on a regular basis

Shawnee, OK, US

• Write copy for marketing creative including advertising, landing pages, University magazine advertisements, social media advertising, publications, speeches, etc.
• Write copy and / or edit copy for Admissions materials
• Primary media spokesperson for the University in crisis scenarios
• Create, oversee and distribute news releases for the University, establishing and maintaining excellent working relationships with media outlets to increase the rate of publication and airing of said news stories
• Coordinate with web content and social media coordinator on messaging for University social media
• Participate in team meetings, planning initiatives, brainstorming sessions, etc.

OK, US

• Generated all marketing creative; established and executed marketing plan; negotiated with marketing vendors; developed creative for all ads, campaigns, publications, etc.
• Created all district publications, such as brochures, catalogs, flyers, periodical advertising, etc.
• Primary media spokesperson for the district
• Created and distributed all news releases for the district, and established excellent working relationship with media outlets to increase the rate of publication and airing of said news stories
• Responsible for messaging and implementation for all online and social media messages
• Solicited ideas and input from all audiences, both internal and external, to improve communications within the district and to the patrons of the district

• Created all marketing creative, established marketing plan, negotiated with marketing vendors, managed creative team for development of ads, campaigns, etc.
• Responsible for new product lines, from idea to market
• Managed branch of 40 employees, overseeing all operations for entire company, including HR, sales, marketing, A/P, A/R, customer service, P&L, financials, etc.
• Led daily / weekly meetings with staff on customer service, company mission, sales training, education, etc., inspiring them to new levels of excellence, increasing sales, and improving customer satisfaction
• Led sales team in 50% increase in new client acquisition rate

• Created all marketing materials and initiatives, including POS materials, direct mail pieces, trade show flyers, email offers, etc.
• Oversaw in-house media agency team (see duties as Director listed below), corporate marketing, A/P, A/R, customer service, etc.
• Led initiatives for improving customer service and client relationships

• Managed all agency personnel in daily planning, selling, and execution of clients’ marketing campaigns, including sales training and processes
• Led initiatives for new ways to enhance client media campaign revenues and decreased COGS for media purchasing by 7%

• Worked with all aspects of clients’ media schedules, from working with client, closing contracts with client, negotiating with vendors, purchasing advertising space, collecting payments, etc.

B.A., Journalism / Advertising

Master Of Theological Studies, Theology/Theological Studies

Business

Ph.D. In Higher Education Administration (Ongoing), Higher Education/Higher Education Administration