Ken Polson

Ken Polson Email and Phone Number

Partner at Wolfson Digital @ Wolfson Digital (formerly Wolf & Wyatt LLC)
bellevue, washington, united states
Ken Polson's Location
Redmond, Washington, United States, United States
Ken Polson's Contact Details

Ken Polson personal email

About Ken Polson

Accomplished B2B and consumer marketing professional with experience leading global programs for major brands including Colliers International, AT&T, Microsoft, United Airlines, Dell, State Farm Insurance, Playboy, and Encyclopedia Britannica. Proven to be a highly strategic, creative, and results-driven marketer with a passion for solving business problems and providing exceptional service to customers, clients and colleagues. Recognized as a leader with the ability to build global enterprise programs as well as mobilize teams to generate meaningful results. Specialties: Strategy and planning, digital marketing, lead generation, international marketing, product marketing, product management, inbound marketing, demand generation, direct marketing, SEO, content marketing, website launch and maintenance, affiliate marketing, e-mail, search engine marketing, PPC, local and small business marketing, loyalty, retention, acquisition, partner marketing, e-commerce, inbound marketing, demand generation, marketing communications, writing.

Ken Polson's Current Company Details
Wolfson Digital (formerly Wolf & Wyatt LLC)

Wolfson Digital (Formerly Wolf & Wyatt Llc)

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Partner at Wolfson Digital
bellevue, washington, united states
Employees:
2
Ken Polson Work Experience Details
  • Wolfson Digital (Formerly Wolf & Wyatt Llc)
    Partner
    Wolfson Digital (Formerly Wolf & Wyatt Llc) Sep 2014 - Present
    Greater Seattle Area
    Helping companies maximize their digital marketing returns through search, content, and conversion optimization.
  • Wolf & Wyatt Llc
    Senior Consultant, Director Of Marketing
    Wolf & Wyatt Llc Jun 2014 - Present
    Greater Seattle Area
    Wolf & Wyatt is a digital marketing consultancy that helps companies get new customers and sales through high impact, cost efficient digital marketing channels and methods—primarily search engine optimization (SEO), pay-per-click advertising (PPC), and conversion rate optimization (CRO). We are true performance marketing experts among the many who claim expertise—demonstrated by deep experience, successful track record, transparent approach, and commitment to delivering measurable results.
  • Colliers International
    Senior Manager, Global Digital Marketing
    Colliers International Jun 2011 - Jun 2014
    Greater Seattle Area
    Led the strategy, planning and execution of global digital marketing programs including the corporate website and inbound marketing program.
  • Marchex
    Product Marketing Manager
    Marchex Oct 2009 - Jun 2011
    Greater Seattle Area
    Led all small business marketing programs and campaigns for Marchex‘s white-labeled search engine marketing and reputation management products, helping secure new business and expand existing partnerships.
  • Microsoft
    Senior Partner Marketing Manager
    Microsoft Aug 2008 - Nov 2009
    Greater Seattle Area
    Led channel partner, affiliate, and audience marketing programs for Office Live Small Business and Office Live Workspace.
  • Encyclopaedia Britannica
    Director, Customer Acquisition Marketing
    Encyclopaedia Britannica Aug 2004 - Mar 2008
    Greater Chicago Area
    Led online and offline B-to-C acquisition efforts for online subscription services and e-commerce business. Responsibilities included website launch, site maintenance and optimization; merchandising; user experience, search engine optimization, cross-sell and up-sell strategy, conversion optimization, online and offline marketing strategy, email, direct mail, and lead generation.
  • Self-Employed
    Senior Marketing Consultant
    Self-Employed Apr 2003 - Aug 2004
    Greater Chicago Area
    Helped several clients grow their businesses through digital, direct, and business development initiatives. Clients included CFM Direct (now Merkle), DDB, and Playboy.
  • Brierley & Partners
    Loyalty And Direct Marketing Account Manager
    Brierley & Partners Jul 2000 - Mar 2003
    Managed online and offline direct marketing, acquisition, and retention efforts for the United Airlines Mileage Plus and Silver Wings accounts.
  • Ahima
    Marketing Manager
    Ahima 1995 - 2000
    Greater Chicago Area
    Managed all marketing and communications for the organizations’ practice groups, including direct mail, email, and events.
  • Applied Systems
    Technical Writer
    Applied Systems 1992 - 1995
    Greater Chicago Area
    Wrote online and offline software operations, support and training materials.

Ken Polson Skills

Digital Marketing Lead Generation E Commerce Sem Marketing Email Marketing Direct Marketing Online Advertising Seo Online Marketing Website Development Affiliate Marketing Marketing Strategy Strategy Analytics Product Marketing Marketing Communications Interactive Marketing Customer Acquisition Digital Strategy Social Media Marketing Digital Media Crm Google Analytics Integrated Marketing Entrepreneurship Creative Direction Team Leadership Search Engine Optimization

Ken Polson Education Details

Frequently Asked Questions about Ken Polson

What company does Ken Polson work for?

Ken Polson works for Wolfson Digital (Formerly Wolf & Wyatt Llc)

What is Ken Polson's role at the current company?

Ken Polson's current role is Partner at Wolfson Digital.

What is Ken Polson's email address?

Ken Polson's email address is so****@****hoo.com

What schools did Ken Polson attend?

Ken Polson attended Northern Illinois University.

What are some of Ken Polson's interests?

Ken Polson has interest in Art, Cycling, Reading, Economics, Hiking, Fitness, Music, Business, Entrepreneurism, Travel.

What skills is Ken Polson known for?

Ken Polson has skills like Digital Marketing, Lead Generation, E Commerce, Sem, Marketing, Email Marketing, Direct Marketing, Online Advertising, Seo, Online Marketing, Website Development, Affiliate Marketing.

Who are Ken Polson's colleagues?

Ken Polson's colleagues are Marko Wollschlaeger.

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